Tag Archives: ICE 2017

London Baby Ice Breaker…Laurent Reysbosch – HiPay

Continuing SBC’s London Baby Ice Breaker series, Laurent Reysbosch Senior Vice President of iGaming at HiPay, details to readers what industry trends and agenda will dominate debate and discussion in 2017 A London Baby sponsor, HiPay are a global payment provider processing more than €2 billon annually across 150 countries and 220 payment type. The firm sets itself apart in the …

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BtoBet to present ‘intelligent AR’ marketing tools at ICE 2017

Seeking to break new ground within the betting and igaming technology, industry platform provider BtoBet will present its ‘first mobile intelligent augmented reality’ functions at ICE 2017 (7-9 February to London ExCeL). Detailing the technology, BtoBet leadership states that augmented reality (AR) could revolutionise all aspects of betting/igaming’s value chain. As a data led industry platform and software provider BtoBet wants …

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Anna Shahbazyan – BetConstruct – My ICE 2017

BetConstruct - My ICE 2017

Anna Shahbazyan, BetConstruct’s Regional Director for Latin America, will be at next week’s ICE Totally Gaming conference in London (7-9 February). During a quick pre-ICE chat with SBC, she spoke about the ‘great opportunity’ to meet partners face to face, and likened the conference to a ‘family reunion’ where regional offices come together to meet as a BetConstruct family. SBC: …

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iGB Affiliate brings dedicated affiliate marketing seminars to ICE 2017

 iGB Affiliate (Clarion Gaming), publisher of industry information on player acquisition and affiliate marketing, has announced they will be hosting a series of free seminars to take place during ICE Totally Gaming on Thursday 9th February between 10.30 and 13:00. The seminars titled “Affiliate Marketing in the USA: A Hidden Opportunity” will focus on how affiliates can drive additional revenues from the …

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Golden Race to showcase new platform at ICE

Virtual betting provider Golden Race will be showcasing its entirely new online platform and mobile optimised experience at ICE 2017. Attendees will also be able to see its products including Real Fighting (we all remember the MMA cage from last year) and 3D Virtual Football. It was for these and more that Golden Race took home the title of ‘Best New Virtual …

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Perform to launch ‘best in class’ Football Visualisation product at ICE 2017

Sports content and data specialist Perform Group (Perform) has confirmed that it will launch its Opta-powered ‘Football Visualisation’ product at ICE 2017 (London 7-9 February). Debuting its Football Visualisation product, which graphically replicates live match action. Perform states that it has developed the fastest and most accurate ‘live-ball tracking visualisation’. Perform further states that its product will be unrivalled within …

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Justin Helden – Fingaming – My ICE 2017

BetConstruct - My ICE 2017

Justin Helden is the CEO & Commercial Director of Fingaming, who are launching their small form factor betting product, Bildabet, at ICE 2017. With less than two weeks to go, we took the time to find out about the Fingaming plans for the London-based conference, and Helden’s memories of ICE conferences gone by. How I prepare for ICE JH: Pre-ICE I’m usually arranging …

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GVC optimises player base with Beehive marketing platform

Beehive - Copyright: kentoh / 123RF Stock Photo

Beehive has agreed a multi-brand deal with GVC to supply its data-driven marketing platform to the operator’s Playtech brands. The GVC deal represents the latest Tier 1 operator agreement for Beehive, following the agreement to provide its customer marketing tools across Ladbrokes’ retail estate in September of last year. With a focus on automating and optimising its multi-channel promotional campaigns, …

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