Tag Archives: hull

Paddy Power tests VAR promotions

In recent months the debate surrounding Video Assistant Refereeing (VAR) has encompassed English football and with the FA cup returning to our screens this weekend, the debate looks set to recommence. In a recent interview with SBC, Jeevan Jeyaratnam, Head of Compilation at Betting data and tailored odds specialist Abelson Info, predicted that it was “highly likely that some of …

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SportPesa’s Shaun Simmonds – Using sporting partnerships to expand into new markets

The agreement of a five-year partnership with acclaimed video game Football Manager, marked the expansion of SportPesa’s already extensive sporting sponsorship portfolio. The Kenyan sports betting operator, currently sponsors the likes of Everton, Arsenal and La Liga, partnerships that enable SportPesa to expand into new markets, whilst growing its global footprint. Shaun Simmonds, Head of Marketing for SportPesa underlined that the …

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Sky Betting & Gaming takes on 27 for new Software Academy

Sky Betting and Gaming has employed 27 technology graduates this week to mark the start of its new Software Academy at Wellington Place in Leeds. The launch of the academy is a key part of the company’s strategy to keep home grown talent in the north of England. Just under 70% of the new recruits studied in Yorkshire, which includes …

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