As part of a new bid to boost interest in the sport, Horse Racing Ireland (HRI) has spearheaded a new television marketing campaign which is set to be broadcast across a number of Ireland’s major television channels. The new campaign is due to be led by HRI commercial and marketing director Paul Dermody, and will feature a number of key …
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Thornton and Ó hEochagáin to lead BetBright Cup teams at Cheltenham Festival
Retired jockey Robert ‘Choc’ Thornton, and Irish TV personality and racehorse owner Hector Ó hEochagáin have been named respective Great Britain and Ireland captains for the 2016 BetBright Cup. Formerly the Prestbury Cup, the BetBright Cup is awarded to the country with the greatest number of Cheltenham Festival winners. Great Britain took the inaugural crown in 2014 and secured a narrow …
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