Kenya’s betting and gaming market has seen a number of regulatory challenges in recent years, particularly with regards to tax, but the sector still holds many opportunities for operators. In a panel at the SBC Digital – Africa event – sponsored by PM Affiliates and betgames.tv – David Moshia, Managing Director of Gaming Advisory Africa, moderated a conversation between four …
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SBC Digital Summit Africa: Duplicating your European offering in Africa simply won’t work
Operators cannot simply copy and paste their European offerings into the African market, explained Sab Jhooti, CEO of Bonmoja at the SBC Digital Summit Africa, adding that operators must understand the niches and intricacies of each individual market. Speaking as part of the ‘Opportunities in East Africa’ panel, Jhooti gave a run down on his key advice for those eyeing …
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