Tag Archives: Gambleaware

GambleAware selects M&C Saatchi to deliver ‘safer gambling campaign’

Issuing an industry update, the governance of GambleAware has confirmed the appointment of M&C Saatchi as its lead creative advertising agency tasked with delivering the charity’s upcoming ‘safer gambling campaign’. In its update, GambleAware details that M&C Saatchi had won its campaign pitch, called for in February as the industry charity looks to undertake a ‘new creative direction’. “The decision …

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GambleAware increases GamCare funds to revitalise UK support structures

Industry charity GambleAware has confirmed that it has reached a new agreement with partner GamCare, to fund the ‘National Gambling Helpline’ and further support the expansion of UK treatment services for adults experiencing gambling-related harms. Updating the market, GambleAware will increase GamCare’s annual funding by 20%, which will be attributed to a grant totalling £14 million over three years. Increasing …

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Marc Etches – UK lotteries need to up their GambleAware contributions

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Speaking to the Lotteries Council on Thursday 19 April, Marc Etches, the Chief Executive of industry charity GambleAware, has called for UK lottery stakeholders and Camelot operator of the National Lottery to increase their donations for problem gambling prevention, research and treatment. Etches comments come a few weeks following the UK’s Public Accounts Committee’s publishing of its report into the ‘Future …

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GambleAware reaches record breaking funding donations

MontBleu Casino Resort & Spa in South Lake Tahoe

GambleAware’s Chief Executive Marc Etches has penned an open letter to the industry, praising the response to last year’s concerns regarding funding for problem gambling initiatives. Detailing its voluntary donation system was, at the time, 60% below its funding target, Etches states that, despite ultimately falling below its £10m objective, a record breaking £9.4m was reached. Announcing donations are being …

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Crystal Palace becomes first PL club to work with GambleAware

Crystal Palace

Crystal Palace FC has become the first Premier League club to take part in a GambleAware initiative addressing concerns over gambling-related harm within football. The football club, one of nine Premier League clubs that are currently sponsored by gambling companies, has entered into a new partnership with the charity to produce advertisements and promotion materials to raise awareness of the …

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GambleAware appoints John McCracken as treatment lead

Former Head of Drugs Policy at the Department of Health, John McCracken has been appointed by GambleAware as the Director of Commissioning (Treatment Services) as of 3 April 2018. The role will involve leading, developing and evaluating services within the context of a public health approach, including engagement with the NHS and with primary care and social care. Furthermore, GambleAware …

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IGRG’s 4th code places GambleAware at the forefront of TV advertising campaigns  

Seeking to improve industry advertising and promotional standards, the Industry Group for Responsible Gambling (IGRG) has moved to strengthen its code for operator advertising practices. Issuing a market update, the IGRG will require that all UK licensed gambling operators reference industry charity GambleAware (begambleaware.org) across their TV advertising campaigns. IGRG governance states that it will move to implement its required …

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Piloted scheme sees awareness of gambling in secondary schools

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Lessons to teach Secondary School children about the risks of gambling, and where to go for help and support, has been piloted by cross-party think-tank Demos, with support from GambleAware Detailing a lack of gambling related education in the nations school curriculum, it was stated that 25,000 UK children are classed as problem gamblers, with around two million adults also …

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GambleAware calls for creative pitch for new TV marketing campaign

Crystal Palace

Industry charity GambleAware seeks a new creative marketing agency, to lead its £7 million TV advertising account. GambleAware is currently planning its next UK marketing campaign, focusing on raising public awareness of problem gambling, targeting ‘low-level players’ who may be at risk of becoming addicts. The industry charity will run its creative marketing pitch through the Incorporated Society of British …

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Sarah Harrison – UKGC – Diversity can help tackle the industry’s ‘ugly side’

Issuing her final industry address as Chief Executive of the UK Gambling Commission (UKGC), Sarah Harrison reflects on her two and half year leadership tenure, stating that she has seen ‘the good, the bad and ugly’ of the sector. Speaking at today’s ‘World Regulatory Briefing’, ahead of ICE 2018. Harrison seeks to breakdown the current industry priorities, that UK betting …

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