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Cillian Barry: SportCaller – Making ‘free-to-play’ a viable option for bookmakers

May 22, 2018

As an industry discipline, free-to-play (FTP) mechanisms have had a difficult relationship with bookmakers and their day-to-day operations. Nevertheless, Dublin-based games developer SportCaller believes that its tailored FTP portfolio has cracked the conundrum of offering free incentives for building audiences and effective engagement. SBC speaks to Cillian Barry, Founder & MD of SportCaller, on why FTP is still a relevant …

YouPorn’s esports Team YP in breach of ESL rules

April 26, 2016

The YouPorn sponsored esports team, Team YP, has been banned by the Electronic Sports League (ESL) as it is in breach of the organisation’s advertising rules. In a statement issued to VentureBeat by the ESL this was what was said on the matter: “Advertising pornography is not legal in the markets we operate in, and the vast majority of partners …

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X-GeoIP-Country-Code	session	No description available.
X-GeoIP-Region-Code	session	No description available.
xtc	1 year 1 month	No description