Tag Archives: FIFA 2018 World Cup

SBC Digital Summit CIS: Football and sports betting ‘need’ one another

Football, which is arguably the ‘biggest sport in the world’, captures the attention of supporters and professional players across the globe. Fans who crave the sport often become more immersed via the route of betting and gambling.  The ever-changing industry is inevitably taking advantage of this spike in activity but with new, stricter regulations being fixed in place, what does …

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Square in the Air – Robin Hutchison – The “go-to-provider” for sports betting PR

We spoke to Robin Hutchison, Director of sports betting PR agency Square in the Air. He looks back on a memorable year for the firm, and discusses his hopes moving into 2018. SITA was recently crowned Marketing Agency of the Year at the annual SBC Awards, and Hutchison believes his company were good value for the honour: “We were delighted …

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Betsson “not satisfied” despite 11% quarterly growth

Gaming operator Betsson recorded growth of 11% compared to the same quarter last year, but CEO Pontus Lindwall has described the overall growth for the period as unsatisfactory. Lindwall also pointed to the lack of development from NetPlay, a UK interactive gaming operator acquired by Betsson back in April, as cause for concern, and noted that measures are in place …

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Digitain and Pokerdom launch new sportsbook ahead of World Cup

Armenian sports betting and casino platform provider Digitain has linked up with Pokerdom, the world’s largest Russian-language poker community, to launch a new online sportsbook. The new site takes in 65 different sports, 7500 leagues and 3000 betting markets, and comes just a few months before the 2018 Russia World Cup. Powered by Digitain’s fully-managed sportsbook platform, next year’s World …

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Tabcorp Venues gain Premier League content with Optus broadcast partnership

Australian telecoms and media firm Optus has formed an agreement with Tabcorp Holdings to broadcast English Premier League matches across the operator’s land-based retail network. The agreement sees Optus open up its exclusive Premier League content, making it available to the general public across 4,500 syndicated Tabcorp venues. Moving forward, Optus Sports Premier League content will be installed at Tabcorp …

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