April 20, 2018
Innovation forms a crucial aspect of many industries, particularly amongst the plethora of spheres within gambling and gaming globally. With the cost of acquiring new customers and the rate of churn increasing, one particular challenge is how to engage and monetise new customers. Bruce Bale, CEO of Sportdec, briefly discusses this challenge and the motivation for innovation: “[It] is about …
Read More »May 22, 2017
Paddy Power has become the first bookmaker to offer ChatBot on Facebook Messenger, after going live with a new product provided by Onionsack. The industry-first ChatBot, powered by the Onionsack SaaS messaging platform, enables customers to login to their Paddy Power betting account, check balances and place wagers via Facebook. Once connected to the Paddy Power Facebook Messenger bot, customers …
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