Low6 has updated its UltimateFan fantasy sports product to include NFTs, seeking to offer a ‘new frontier’ of possibilities for sports, betting and affiliate firms. The NFTs will be incorporated into the mobile-based UltimateFan offering as the ‘UF Coach’ feature, with the goal of combining NFTs and fantasy sports using in-game and out-of-game structures. Birmingham-based Low6 intends to use this …
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The emergence of ‘new, novel products’ that have hit the UK’s online gambling market in recent years have presented a unique challenge for both regulators and operators. Speaking to industry stakeholders at last week’s ICE 2022 London expo, UK Gambling Commission (UKGC) Deputy CEO Sarah Gardner outlined ongoing concerns, noting that many of the products and their engagements are a …
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Entain has opened a new office space in London, detailing that the workplace will play a key function in its ongoing plans for growth, development and innovation. Located in Stratford, East London, the centre includes an esports player zone, media studio, a sports cafe and a grandstand, with the goal of driving excitement around internal events and fostering cooperation. The …
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Entain Plc’s leadership duo of Group Chief Executive Jette Nygaard-Andersen and Deputy-CEO Rob Wood have outlined their shared objective to showcase the FTSE100 business’ innovation capabilities during 2022. Innovation and organic growth were marked as ‘capital allocation priorities’ by Andersen and Wood, hosting yesterday’s Entain leadership conference call with investors and market analysts. The start of 2022 saw Entain maintain …
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Entain has announced the launch of its Ennovate innovation hub, funded with a £100 million investment, in order to investigate emerging areas and collaborate with UK, European and global partners. Underscoring an ambition to become a ‘global leader in innovative entertainment’, the FTSE100 gambling group has outlined plans for investigation of the Non-Fungible Token (NFT), Virtual Reality and Augmented Reality …
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