Tag Archives: English FA

Responsible gambling the focus in new five year Sky Bet and EFL deal

SBC News Responsible gambling the focus in new five year Sky Bet and EFL deal

Sky Bet has announced a new five-year headline sponsorship deal with the English Football League (EFL), strengthening its responsible gambling strategy in the process. The deal, which will run until the culmination of the 2023/24 season, will represent a 20% year on year increase from 2019/20 on the current deal. Richard Flint, CEO of Sky Betting and Gaming, said: “We’re …

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Double Whammy – William Hill signs integrity agreements with the English and Scottish FA’s

SBC News Double Whammy - William Hill signs integrity agreements with the English and Scottish FA's

Both the English FA and the Scottish FA have announced the signing of betting integrity memorandum of understandings (MoU) with William Hill to safeguard the sport. The two separate MoU’s cover all professional football events and associated governing bodies within England and Scotland, and within the jurisdiction of both FA’s. William Hill will exchange information with the two individual governing bodies related to suspected betting …

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