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William Hill targets £200 million revenue mark for Brazil 2014

SBC News William Hill targets £200 million revenue mark for Brazil 2014

William Hill have set a corporate goal to generate more than £200 million (€246 million) in betting revenues for the upcoming FIFA 2014 World Cup in Brazil. The revenue benchmark set by William Hill senior management, comes with the announcement that the operator will launch a new brand advertising campaign and a series of exclusive player offers, which will aim …

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