A survey of senior marketers has revealed that the over whelming majority (96%) find improving data analysis processes a significant challenge. This is despite devoting an average of five hours and 36 minutes a week to the cause. A Data Dilemma study of 151 UK senior marketers in August last year, also found that 80% believe they need to make significant inroads …
Read More »Tag Archives: Callcredit Information Group
Callcredit appoints Chris Green as CCO
Callcredit Information Group has announced the appointment of Chris Green as Chief Commercial Officer. He’ll be responsible for driving revenue for the UK and international businesses, and managing the group’s go to market functions including sales and market strategy. He will ultimately be responsible for customer retention, growth and client satisfaction. Green was previously Chief Operating Officer of commercial solutions at BAE …
Read More »Play’n GO supporting Fire & Ice
Lyceum Media, organiser of the Fire & Ice party, has announced Swedish games developer Play’n GO as one of its headline sponsors of the 14th annual Fire & Ice event on 4th February at the Troxy London. Play’n GO is supporting the year’s Victorian-themed event entitled Fire & Ice: The Reign of Queen Vic – by sponsoring the Fire & …
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