Tag Archives: betting engagement

Ross Fruin, GridRival: is F1 the next driving force for betting engagement?

SBC News Ross Fruin, GridRival: is F1 the next driving force for betting engagement?

Formula 1 has cultivated a new youthful audience in the United States, but motorsport remains undervalued as a betting commodity, writes GridRival CEO and Founder Ross Fruin in the latest edition of SBC Leaders Magazine. Six years ago, the world’s most popular motorsport series found itself at a low ebb. After dominating on a global scale since the 1950s, Formula …

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