Tag Archives: bet365

bet365 Australia narrows operational losses to AUS $10.9 million

SBC News bet365 Australia narrows operational losses to AUS $10.9 million

Independent bookmaker bet365 has reduced its Australian market losses to AUS 10.9 million (£6.3 million) for the 12-month period ending 27 March. The figure represents a marked improvement on its fiscal 2015 market losses of AUS $31 million. Since beginning its operations in Australia under a Darwin license in 2012, the Stoke-based bookmaker has accumulated losses of AUS $133 million …

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bet365 goes live with Yggdrasil

SBC News bet365 goes live with Yggdrasil

Yggdrasil Gaming has revealed today that its portfolio of slots is now live with bet365. Yggdrasil agreed a deal with bet365 back in February to provide the operator with its full product suite, and following a swift integration, the slots are now live on bet365 under Yggdrasil’s Gibraltar and UK licences. Amongst the recent game releases which bet365 customers will be able …

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Global Reviews – Which brands are winning the online sports betting boom?

SBC News Global Reviews - Which brands are winning the online sports betting boom?

A recent study by Global Reviews has revealed some interesting insights on the state of play of UK sports betting provider websites.  The Digital Sales Effectiveness study looked at consumer behaviour and the conversion rates of bettors on the sites of some of the key industry players such as Paddy Power, Ladbrokes, William Hill, Betfair, Sky Bet, Bet365 and Coral. Over …

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bet365 nets Sky Sports’ Monday & Friday Night Premier League sponsorships

SBC News bet365 nets Sky Sports’ Monday & Friday Night Premier League sponsorships

Sky Sports has confirmed bet365 as its official sponsor of Monday and Friday Night English Premier League football matches. The Stoke-based bookmaker becomes a Sky Sports official EPL broadcast partner alongside Japanese car manufacturer Nissan, who will be the main sponsor of Saturday and Sunday matches. The sponsorship deal negotiated by Drummond Central and Republic of Media on behalf of …

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Euro 2016 Breakdown: Assessing bookmaker promotions & offers

SBC News Euro 2016 Breakdown: Assessing bookmaker promotions & offers

The Euro 2016 final is nearly upon us, as France prepare to take on Portugal in Paris. SBC News has been keeping an eye on the best offers throughout the tournament, as bookmakers across Europe have implemented marketing strategies to acquire and retain the most customers. SBC has conducted interviews with Oddschecker, Square in the Air and BetVictor as part of our …

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ESSA partners with R&A to protect The Open Championship

SBC News ESSA partners with R&A to protect The Open Championship

ESSA has entered into a formal information sharing arrangement with The R&A, event organisers for The Open Championship. The agreement is a precautionary measure, with the aim of detecting and deterring any betting-related corruption at the oldest golf tournament in the world. ESSA will employ its alert and reporting system, covering regulated markets from each of its members. Considering they …

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Francesco Cesarini – Erlang Solutions – Operators must embrace change

SBC News Francesco Cesarini - Erlang Solutions - Operators must embrace change

Francesco Cesarini is the Founder and Technical Director of Erlang Solutions, a specialist technology consultancy that has worked with companies as varied as bet365 and Whatsapp.  Here he delivers his views on betting trends on this year’s European Championships and the necessity for sports betting operators to be open minded to the idea of adopting new technologies.  This year’s Euro competition could …

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bet365 wins Bulgaria licence appeal

SBC News bet365 wins Bulgaria licence appeal

bet365 has been granted the right to operate its sports betting services in Bulgaria following its licence appeal with the administrative Court of Sofia against its ‘blacklist’ by Bulgaria’s State Commission on Gambling (SCG).   SCG had suspended bet365’s Bulgarian license on the grounds that the bookmaker had violated regulatory provisions prior to gaining its initial market approval. bet365 governance …

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ACCC wanted Bet365 fine for misleading promotion doubled

SBC News ACCC wanted Bet365 fine for misleading promotion doubled

The Australian Competition and Consumer Commission (ACCC) had pushed for Bet365 to receive more that double the AU$2.75m fine it has received for posting a misleading sign-up offer on its Australian site. The ACCC believed that the bookmaker should pay between AU$5m- $6m for the sign up offer, which was accidentally promoted between March 2013 and January 2014 on its Australian landing page …

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Fredrik Elmqvist: Yggdrasil Gaming recruiting ‘the very best’

SBC News Fredrik Elmqvist: Yggdrasil Gaming recruiting 'the very best'

Yggdrasil Gaming CEO Fredrik Elmqvist discusses the reasoning behind the firm’s huge recruitment drive so far this year as the slot developer pushes across Europe. SBC: Hi Fredrik, it’s a pleasure to interview you. Can you detail to SBC readers the need for your European recruitment drive? Why is this initiative required for Yggdrasil operations? Fredrik Elmqvist: Quite simply because we are growing …

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