Serbian operator Balkan Bet has moved to offer esports betting by signing a partnership agreement with specialist supplier Oddin.gg. The deal will see Balkan Bet utilise Oddin’s advanced iFrame solution, which includes odds feeds, risk management and UI/UX, to power a comprehensive range of esports markets, such as popular League of Legends, CS:GO, Dota 2, and Valorant events. Mirza Capra, …
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NSoft provides its operators Optimove’s CRM marketing solution
NSoft has partnered with Israel-based CRM Marketing company, Optimove, to provide the company’s operations to its users. The collaboration has seen international betting and igaming supplier fast-track the integration with Balkan Bet, which is a long-time NSoft client already leveraging Optimove’s AI-mapped CRM journeys. Dubravko Simic, SVP of Sales and Business Department at NSoft, commented: “We are committed to offering …
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