Tag Archives: ARC (Advanced Player Protection)

Entain to deploy new affordability model across UK brands

SBC News Entain to deploy new affordability model across UK brands

Entain Plc will deploy a ‘new affordability model’ across its entire UK brand portfolio, to detect customers at ‘greatest risk of potential financial harm’, ensuring early intervention from its customer care teams. The model – which has been ‘under development for the past 18-months’ – has been configured by Entain’s proprietary ‘ARC’ (Advanced Responsibility and Care) safer gambling player monitoring …

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International expansion assists Entain with COVID-19 comeback

Jette Nygaard-Andersen takes charge of Entain as new CEO

Entain Plc has swung back into the black with the group’s expansion into regulated markets along with its pivot towards online betting offsetting the impact that COVID-19 has had retail operations. Publishing its full-year results for the period January – December 2020, Entain declared revenues of £3.56 billion, a ‘flat’ change from the £3.57 billion recorded in 2019. Underlying EBITDA …

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Entain launches data driven player protection initiative

SBC News Entain launches data driven player protection initiative

Entain, the holding company behind Ladbrokes and Coral, has launched the initial stage of a new player protection initiative based on data and analytics. The new preventative approach has been named ARC (Advanced Protection and Care), and has used behavioural indicators to identify players potentially at risk. The firm is now developing models using more than three times the previous …

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