Tag Archives: Andrzej Hyla

Gamification, and the personalisation of gaming experiences, is often overlooked or misconstrued by the igaming sector. But according to Andrzej Hyla, CCO at Wazdan, research shows that customisation is not only essential in the maximisation of user experience but also in the retention of new players. Here he explains how customisation can increase engagement, promote customer retention, increase player lifetime value, …

Andrzej Hyla, CCO at igaming solutions provider Wazdan, speaks about how the recent launch of its trademarked Collect to Infinity and Cash Infinity mechanics has supercharged its slot portfolio, delivering considerable engagement value to the products in which they appear… “Wazdan’s philosophy of supporting partner growth through a commitment to innovation and finding new ways to expand our player engagement …