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KingMakers has formed a deal with marketing and analytics platform supplier, Intelitics, in order to power the customer acquisition program for its BetKing brand. The collaboration sees Intelitics provide its data-driven products so that the operator can manage all affiliate and paid media activity. This includes real-time media campaign monitoring and player tracking. Neil Bothma, CEO at BetKing Nigeria, commented: …
Read More »BetKing provides player tracking in Intelitics data-driven partnership
