Tag Archives: Alexander Westrell

Kindred hails improved customer interventions in latest Journey to Zero update

SBC News Kindred hails improved customer interventions in latest Journey to Zero update

Kindred Group Plc cites that improved customer interventions have led to a ‘slight decrease’ in revenue share generated from harmful gambling, recorded during the close of 2023. The Stockholm-listed gambling group continues to report on responsible gambling metrics and customer interventions on a quarterly basis as part of its ‘Journey towards Zero’- a social responsibility initiative launched in February 2021.  …

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Worldwide operational expansion sees Kindred move to new Wimbledon office

SBC News Worldwide operational expansion sees Kindred move to new Wimbledon office

Stockholm-listed online gambling operator Kindred Group Plc has moved its UK staff into a new purpose-built ‘Kindred House’ office building in Wimbledon. The European operator has been based in Wimbledon (London SW19) since 1997, where Kindred has primarily housed its marketing and commercial corporate functions. Speaking to SBC, Alex Westrell Group Head of Communications for Kindred Group, detailed that the …

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Kindred Group: Why Responsible Gambling is a key part of sustainable business

SBC News Kindred Group: Why Responsible Gambling is a key part of sustainable business

One of the key aims of the week was to ensure that consumers are aware of the tools that are available to keep gambling safe, initiatives like the ‘Gambling Therapy app‘, that Scandinavian operator Kindred recently revealed that it was going to fund. Alexander Westrell, Head of Communications for Kindred, told SBC: “Responsible gambling is a key part of our …

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