Tag Archives: Alex Frost

Tote will return to Chester and Bangor-on-Dee

The Tote will make a return to Chester Racecourse in 2020, after the UK Tote Group and Chester Race Company agreed a four-year partnership. The return of the pool betting operator will supplement the existing on-course betting provision from Chester Bet and will see the Tote assume the sponsorship of the Chester Cup as part of an exclusive Boodles May …

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The Tote and Britbet to sponsor Racehorse Owners’ Sponsorship Scheme

The Tote and Britbet have been confirmed as the new sponsors of the Racehorse Owners’ Sponsorship Scheme, with the partnership due to take effect on 1 January 2020.  As confirmed by the Racehorse Owners Association (ROA), the sponsorship will see all owners included on the Scheme carrying the new Tote logo on their silks.  Charlie Liverton, Chief Executive of the …

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Alizeti enters ‘new era for the Tote’ after finalising takeover

The UK Tote Group, the consortium of racing-backed investors formerly known as Alizeti, has revealed that it will begin a ‘new era for the Tote’ after confirming the completion of its acquisition of the UK’s pool betting operator for horse racing, making the group the sole owner.  Outlining its plans for brand development, the Group has placed a particular focus upon the modernisation …

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Alizeti unveils heavyweight executive team to reshape the Tote

Under the banner ‘Together for the Tote’, investment consortium Alizeti has unveiled the executive management team which will seek to revitalise the Tote’s racing pools betting proposition. Led by racing financier Alex Frost, last May Alizeti secured a 25% stake in the Tote, valued at approximately £150 million with a further option to acquire 100% of the legacy operator in future transactions. …

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