Tag Archives: Aidan Cooney

InCrowd: Our League – Delivering on Rugby League’s ‘Tribal Demands’

In 2018, fan engagement technology developer InCrowd delivered the Rugby Football League’s full-scale ‘Our League’ digital platform seeking to optimise all core components for the unique sport – ticketing, match streaming, communities and content.   InCrowd CEO Aidan Cooney and Marketing Manager Darren Parsons spoke to SBC about ‘Our League’s platform development from concept to planning and delivery, and how …

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FanScore hires experienced fan marketing expert Dan Lipman

Fan engagement specialists, InCrowd, have appointed fan marketing expert, Dan Lipman, as Business Director of FanScore. Lipman is joining from leading mass participation event organisers, Human Race Ltd. Lipman joins InCrowd with over 10 years of fan marketing experience and having specialised in driving and monetising customer acquisition and engagement for major rights holders including British Athletics, the Lawn Tennis …

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InCrowd continues to elevate fan engagement in football

InCrowd are continuing to enrich fan engagement for supporters of Leeds United, with the launch of a new mobile app available to download on the Apple Store and the Google Play Store. LUFC fans have access to a new two-way channel between themselves and the club. The Official LUTV mobile app enables fans to engage with a host of different …

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Scott Longley – In The Detail…Punters benefit as data opportunity gets bigger!

Almost all betting operators have stated that through intelligence and effective data gathering they are becoming smarter…but so too are professional gamblers who are looking towards ‘big data’ to gain their advantage on bookmaker markets! Scott Longley examines new trends and strategies taken on-board by pro-punters… ______________ Scraping through against FC Midtylland may have given Manchester United boss Louis Van …

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