A new survey commissioned by safer gambling charities GAMSTOP and YGAM has revealed insights into university students gambling habits and spending. Taking feedback from 2,000 Students across UK campuses, the survey undertaken by research agency CensusWide revealed that 80% of participants had gambled. Of those students, 41% admitted that gambling had a “negative impact on their university experience, including missing …
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LeoVegas launches AI-powered messaging as part of safer gambling strategy
LeoVegas Group has moved to strengthen its safer gambling offering via the launch of a new layer of AI-powered messaging, analysing customer behaviour and risk profiles. The offering will be initially launched in the UK via the LeoVegas, PinkCasino, BetUK and 21.co.uk brands, where LeoVegas customers will receive onsite messages with individualised content based on their profiles, containing information and …
Read More »LeoVegas relaunches BetUK as a UK sportsbook property
Stockholm-listed online gambling group LeoVegas AB has confirmed that it will strengthen its UK sports betting proposition, adding new sportsbook provisions to its BetUK brand. Updating the market, LeoVegas governance outlines that it will relaunch BetUK as a sportsbook property, having recently secured the brand’s first sponsorship agreement with Championship football club Swansea AFC. Entering 2018, LeoVegas secured the BetUK …
Read More »Bet UK and 21.co.uk secure Swansea FC sponsorships
Championship outfit Swansea City Football Club have unveiled Bet UK as the clubs the club’s official shirt sponsor, and principal betting partner, for the upcoming 2018/19 season. As part of the deal the online casino and betting brand, a branch of the LeoVegas family, is to see its logo emblazoned across the new home and away shirts for the duration …
Read More »LeoVegas expands UK vision with £65 million IPS acquisition
Stockholm-listed European online gambling group LeoVegas AB continues its strategic UK expansion confirming the acquisition of all related assets of Intellectual Property & Software Limited (IPS). Updating the market, LeoVegas governance confirms that it will acquire IPS assets outright for a total consideration of £65 million, securing the following UK-centric online casino properties; 21.co.uk, Slotboss, Bet UK and UK Casino. …
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