Betr and Betting Ladies to build up support for women in sports betting

Sports, gaming and media company Betr has signed a partnership with Betting Ladies to empower women engaging in sports betting.

The deal will aim to foster inclusivity within the sports betting landscape by tapping into Betting Ladies’ audience and leveraging Betr’s existing communication channels. 

Mike Denevi, Head of Betr Media, commented: “We are thrilled to partner with Betting Ladies to empower women in sports betting,

“At Betr, we are committed to making sports betting more accessible and enjoyable for everyone, regardless of gender. This partnership allows us to further that mission by reaching out to a diverse audience and providing them with the tools and support they need to succeed.”

Jake Paul-owned Betr and Betting Ladies will work together to provide women in the sports betting space with the resources, educational material, support and community needed “to thrive in this space”. 

Val C Martinez, Founder of Betting Ladies, added: “Our partnership with Betr represents an exciting opportunity to expand our reach and impact within the sports betting community.

“Together, we can break down barriers and empower women to participate in and enjoy sports betting to the fullest.”