Racing Post Backs ICE 2014

The Racing Post, the market-leading British daily betting publication, will once again be taking a prominent position at ICE Totally Gaming, with Richard Thorp, Racing Post’s Head of B2B Operations describing it as ‘the one event the Racing Post has to be at’. The high profile position will feature the Racing Post Café which will once again be the main hub at which the betting industry gathers to consider ideas and new concepts over a coffee. Located in the central area of the betting hall, Racing Post staff will be on hand to discuss the paper, the web, tablet and mobile platforms as well as its complete B2B offering.

Looking ahead to February’s showpiece event at London ExCeL, a stones throw from the Racing Post offices in London’s Canary Wharf, Thorp added: “It (ICE) is the showcase for gaming and betting innovation and the place operators and suppliers attend to discuss and understand current and future technology. Racing Post will be demonstrating new products aimed at the LBO, online and mobile operators built off the back of our unrivalled racing database.

“By simply attending ICE every year it has helped the Racing Post understand how to adapt our product set to keep pace with industry change, and also to look at options that otherwise would not have been scrutinised.

“ICE offers priceless information and motivation.  Our advice to visitors is to give yourself as much time as possible, pre-plan your meetings, avoid rushing and enjoy being inspired at what is the world’s largest and most influential gaming event!”