SBC News Voice of the Sports Betting Industry
bwin.party has continued its summer of football partnership agreements with the announcement that French Ligue 1football club Olympic de Marseille has become the latest European football club to become bwin.party digital entertainment partners.The three year agreement will see bwin.party’s bwin igaming brand feature on the clubs digital marketing channels and live during ligue1 match days in the clubs Stade Velodrome.
Olympic de Marseille are Frances best supported football club. The announcement of Olympic de Marsaille as digital partner for the bwin brand, see’s the Club join an exclusive list of popular European football clubs including – Englands Manchester United, Belgiums Anderlecht, Germany’s Bayern Munich ,Spains Real Madrid and Italy’s Juventus FC of Turin. bwin.party will have coverageand partnerships of their bwin brand on all major European football leagues.
CEO of bwin.party – Norbert Teufelberger commented on the announcement: We are proud to establish this partnership with Olympique de Marseille, one of the oldest and most successful clubs in France and Europe.Today’s announcement means that we are now partnered with six of the greatest clubs in European football, enabling us to offer our customers an unparalleled range of online and real world offers.’
Marseille general manager Philippe Perez added: ‘With Bwin, we’re also playing in the Champions League in terms of partnerships. In the fast evolving French championship, ‘l’OM’ continues to be the most popular club in France. This sponsorship deal proves it.’
