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Entain Plc has announced the launch of its ‘Drive for Diversity’ programme to empower women to succeed in technology-related fields.
Announced this week as part of the Entain Sustain conference, the group has added Drive for Diversity to its corporate social responsibility and ESG agenda.
Formula 1 partner McLaren Racing has joined the programme as part of a “mutual commitment to drive greater diversity and inclusion in STEM science, tech, engineering and mathematics) fields across academia and business.”
Drive for Diversity will initially focus on helping women to reskill or upskill to enter tech industries for the first time, a key social objective outlined by multiple DEI NGOs and nonprofits.
The programme will be officially launched to the public with McLaren hosting an exclusive event at its world-leading motorsports technology centre in Woking.
In addition, Entain and McLaren will launch an initial tranche of ten internship places, providing uncharted opportunities via experience at the technology centres of both partners over a six-month period.
“The initiative builds on the Group’s broader EnTrain programme, which is designed to increase access to education and training in technology and improve diversity with EnTrain.”
“Entain has set the objective to positively impact the lives of over 1,000,000 people around the world, either directly or through their families and dependents, by 2030.”
