Gibraltar based igaming operator 32Red published that it had posted record annual revenues for 2013. The company stated that it had now witnessed 4 years of consecutive annual growth for its gaming operations in casino and sports betting. The operator revealed that its total revenues had increased by 21% on 2012 figures to £38.8m in 2013.
Management at 32Red had pinpointed online casino as the key contributor to the positive figures it had generated in 2013. Their online casino vertical had witnessed an increase of 24% in active players, 32Red point to new CRM strategies and improved gaming content, which has contributed to these positive 2013 figures.
Mobile casino revenues jumped 136 percent on 2012, and now represents 21 percent of total casino revenues, up from 10 percent in 2012 while attracting approximately one third of all new players.
Commenting on the performance, Ed Ware, CEO of 32Red, said: “I am delighted to report a fourth successive year of double digit revenue growth. Our 32Red casino product continues to go from strength to strength and the 24% growth in active players is testament to our focus on delivering a second to none customer service across platforms.
“Trading momentum has continued into 2014 and I am confident that our recent step up in marketing investment, increased focus on CRM and the bolstering of our board leave us well placed to make further progress in the year.” Ed Ware added that early trading in 2014 has been strong across the Company’s products with Gross Win for the first fourteen days in January up 10% on the corresponding period in 2013.