Philippines and Isle of Man based online betting operator Dafabet has secured Scottish football’s ‘biggest ever’ shirt sponsorship deal with Celtic FC. Dafabet marketing agreed a four-year sponsorship terms with The Bhoys, and will see its brand co-promoted on the Celtic 2016/17 jersey with Irish cider brand Magners (Dafabet to feature shirt front, Magners on jersey back). Celtic governance was …
Read More »Sportsbook
bet-at-home high visibility strategy targets + €130 million in revenues for 2016
Issuing a Q1 2016 (period ending 31 March) market update, Frankfurt Xetra-listed European sports betting operator bet-at-home AG recorded group revenues of €30 million up 6.4% on corresponding 2015’s €28.4 million. Despite reporting an improved revenue performance for its 2016 opening, bet-at-home would declare an EBIT of €7.3 million (Q1 2015: €9.6 million). The operator detailed that period marketing costs …
Read More »Saatchi & Saatchi wins Ladbrokes Australia creative account
Ladbrokes Australia has selected Saatchi & Saatchi to be its creative lead agency following a competitive pitch process. Australian marketing news sources report that Saatchi & Saatchi Australia won the multi-million AUD $ account beating a number of agencies shortlisted by the bookmaker, including Leo Burnett, M&C (Saatchi Group) and George Patterson Y&R. Saatchi & Saatchi will be tasked with …
Read More »bet365 challenges Bulgaria SCG licence revoke
bet365 is set to take the Bulgarian national gambling regulator to court appealing its restriction to operate in the country. Industry legal news source Gambling Compliance details that a bet365’s appeal against Bulgaria’s State Commission on Gambling (SCG) was heard yesterday by the Administrative Court of Sofia, with a further hearing scheduled for 5 May. SCG governance had granted bet365 …
Read More »ESSA responds to Australian review of illegal offshore wagering
ESSA have issued a response to the Australian review of illegal offshore wagering, citing the Interactive Gambling Act of 2001 and stating that Australia had enforced an inconsistent position on in-play (or live) betting. The following points from ESSA covered the inconsistency of this approach: Australia has enforced an inconsistent position on in-play (or live) betting. The Interactive Gambling Act …
Read More »Leander Games Takes 5 with SpiffX partnership
Online gambling platform and services provider Leander Games has partnered with the Swedish NASDAQ listed alternative betting exchange, SpiffX (NASDAQ:SPIFFX), to distribute the gaming technology supplier’s innovative new live betting product – Take 5. Take 5 is a simple, high turnover game initially focussed on football. The product allows players to make a one-click bet at odds of 5/1 that …
Read More »Sky Betting & Gaming hires +500 employees in the past 12 months
Sky Betting & Gaming (SB&G) has revealed that it has recruited more than 500 new employees in the past twelve months. In November 2015, the independent online betting operator detailed that it would implement an £11 million recruitment drive for its new customer hub in Leeds City Center. Furthermore, SB&G governance revealed that it had expanded its operations into a …
Read More »Coral promises to improve AML processes after £880,000 pay out
Gala Coral have been ordered by the gambling regulator to pay out nearly £880,000 for taking £846,000 from a problem gambler who was using the proceeds of theft to feed his habit. The perpetrator of the crime, a customer between 2012 and 2015, has been jailed for three years, and Gala Coral have promised to ‘take steps to improve its …
Read More »Richard Moross steps down as Ladbrokes non-executive Director
Richard Moross has advised the Ladbrokes’ Board that he will be stepping down as a non-executive director at this year’s AGM on May 5th 2016, and will cease to be a director from that date forwards. Mr Moross joined the board in May 2012, but will not seek re-election at the Annual Meeting to be held next week. He has decided …
Read More »Effective scalability and cost control sees Unibet hit ‘All-Time High’ quarter performance
European sports betting operator Unibet Plc has reported a strong opening to 2016, posting a ‘new all-time high’ in group revenues to £122 million representing a 61% uplift on 2015’s corresponding Q1 performance of £76 million. Unibet governance highlighted that the company was performing way above market rate, with EBITDA (Q1 2016: £28 million) and Profit (Q1 2016 £20 million) …
Read More »