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A concept of rethinking as sportsbook UX is placed under the spotlight.
BREAKING
Features
Time to read: 8 min
AI with impact: rethinking sportsbook UX in 2026 
April 17, 2026
Soft2Bet town hall
BREAKING
Latest News
Time to read: 4 min
Soft2Bet’s Uri Poliavich assesses Q1 performance and looks ahead to World Cup
April 17, 2026
A questions mark wrapped in a gift box
BREAKING
Marketing
Time to read: 5 min
Gambling researcher: Operators should display ‘true cost’ of a bonus
April 17, 2026
people playing esports
BREAKING
Esports
Time to read: 4 min
GG.BET unveils latest feature for esports betting ecosystem
April 17, 2026
BREAKING
Events
Time to read: 4 min
SBC Summit Americas strengthens startup focus with BettingStartups collaboration
April 16, 2026
BETBY, which has released its Q1 results
BREAKING
Sportsbook
Time to read: 2 min
Record-breaking March among BETBY’s Q1 highlights as GGR soars by 61%
April 16, 2026
SOFTSWISS offers adviced on how best to capitalise on this year's FIFA World Cup.
BREAKING
Sportsbook
Time to read: 2 min
GR8 Tech follows pre-World Cup sportsbook updates with casino enhancements
April 16, 2026
CreedRoomz seeks gold with the launch of a game show.
BREAKING
CreedRoomz
Time to read: 2 min
CreedRoomz goes in search of gold with the launch of a game show
April 16, 2026
The Dutch flag
BREAKING
Europe
Time to read: 2 min
KSA releases fresh wave of subsidies to fight gambling harm
April 16, 2026
John Cook, Commercial Director of SBC Media
BREAKING
Features
Time to read: 8 min
Beyond the click: how is B2B marketing really evolving?
April 16, 2026
William Hill shop
BREAKING
Retail
Time to read: 3 min
Bill to flip England ‘aim to permit’ rule moves to final stage
April 16, 2026
Latin American flags as EveryMatrix chats iGaming in the region
23:10
BREAKING
Features
Time to read: 6 min
EveryMatrix: a guide to successful Latin America iGaming market entry
April 16, 2026
Flags of UK and Australia, where Entain's online performance exceeded expectations
BREAKING
Sportsbook
Time to read: 4 min
Entain takes confidence from UK & Australian online performance
April 16, 2026
A plane taking off, symbolising Spribe's Aviator game
BREAKING
iGaming
Time to read: 3 min
SPRIBE wins Aviator trademark dispute against Flutter’s Brazil brand
April 16, 2026
1xBet, which has just appointed Quirino Mancini and former Man City COO Chris Bird
BREAKING
Europe
Time to read: 3 min
Former Man City exec and law firm founder join 1xBet in double advisory appointment
April 16, 2026
02:03
BREAKING
iGaming
Time to read: 2 min
Behind The Gloves forms knockout Advisory Board
April 16, 2026
An election poster for Peter Magyar, the new Prime Minister of Hungary
BREAKING
Comment
Time to read: 7 min
Hungary: How much control is TISZA willing to give up on gambling?
April 15, 2026
Eddie Hearn, Chairman of Matchroom Sport, with a Betfred logo in the background
BREAKING
Sport
Time to read: 3 min
UK pressures may force Matchroom to look beyond betting sponsors
April 15, 2026
Ladbrokes shop
BREAKING
Marketing
Time to read: 3 min
ASA overturns Ladbrokes decision on Ladbucks advertising campaign
April 15, 2026
PopOK-Gaming-launches-Money-Tree-series
BREAKING
Popok
Time to read: 1 min
PopOK Gaming launches Money Tree series
April 15, 2026
The chamber of the Senate of Brazil
25:33
BREAKING
Featured News
Time to read: 4 min
Brazil’s PT Party presents bill to kill Bets law 
April 15, 2026
Sweden flag on a map
BREAKING
Sportsbook
Time to read: 3 min
LeoVegas granted sportsbook licence in Sweden
April 15, 2026
Grosvenor Casino, representing Rank Group releasing its Q3 results
BREAKING
UK
Time to read: 3 min
Rank Group raises profit expectations after Q3 revenue soars past £200m 
April 15, 2026
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Featured Articles
Time constraints in the Netherlands
BREAKING
Europe
Time to read: min
Dutch licensees scramble to renew contracts on five-year anniversary
August 10, 2026
Various sports, representing SBC News' Sponsor Spotlight
BREAKING
UK
Time to read: min
Sponsor Spotlight: BOYLE Sports redefines marketing playbook 
August 7, 2026
A board room, symbolising the change in Flutter Entertainment's leadership
27:18
BREAKING
Featured News
Time to read: min
Where next for Flutter? Outgoing CEO expects “continuation of strategy’ under new leadership
August 6, 2026
Graph with a declining trend, representing Flutter's latest results
BREAKING
Featured News
Time to read: min
Flutter Entertainment reports $296m net loss despite early World Cup boost
August 5, 2026