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Mark Frissora – US Betting is in-tune with Caesars comeback

SBC News Mark Frissora – US Betting is in-tune with Caesars comeback

Speaking to CNBC News, Mark Frissora Group President & CEO of Caesars Entertainment has stated that his firm is reviewing all options with regards to competing within a US state-licensed sports betting framework. Frissora and Caesars’ executive team welcomed ‘with excitement’, last week’s groundbreaking Supreme Court repeal of PASPA’s federal mandate, which will open US licensed sports betting. Caesars leader …

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In Union… SportPesa secures Guinness Pro14 partnership

SBC News In Union... SportPesa secures Guinness Pro14 partnership

Kenyan bookmaker SportPesa continues its European sponsorship drive, confirming that it has become the ‘Official Gaming Partner’ of the ‘Guinness Pro14’ championship. SportPesa marketing secures sponsorship of the rugby union tournament, formerly known as the Celtic League, which sees the best teams of Ireland, Wales and Scotland compete in a knock-out tournament featuring guest teams from South Africa and Italy. …

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Uganda football sponsorship boosts BetLion product launch

BetLion

BetLion has targeted the competitive Uganda market after combining the launch of its new betting product by signing a sponsorship deal with the country’s national football team. The operator has pressed the ‘go’ button on the launch of a jackpot product whereby revenue is donated to sports development in Uganda. This comes after a successful soft launch at the start …

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OPTIMA joins call for FOBTs transition period

OPTIMA

OPTIMA CEO Jacob Lopez has echoed a call from GVC for the government to afford UK bookmakers a reasonable transition period to adapt their retail business models. Lopez was consulted by SBC on yesterday’s announcement, which saw the government reject advice from the Gambling Commission by cutting stakes on B2 Gaming Machines (FOBTs) from £100 to £2. To cover the …

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Chelsea legend Le Saux makes SBC Global Championship draw

Le Saux

Trustly hopes to celebrate 10 years in the online payments industry by winning the SBC Global Championship, after its two teams were kept apart in yesterday’s live draw. The draw for next week’s competition at Stamford Bridge (22 May) was made by ‘Trustly Avengers’ captain (or Trustly Gaming Director) Samuel Barrett and Chelsea legend Graeme Le Saux, who will be …

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Paddy Power Betfair appoints legal leads for FanDuel buyout

SBC News Paddy Power Betfair appoints legal leads for FanDuel buyout

FTSE100 betting group Paddy Power Betfair (PPB), has confirmed the appointment of London law firm Freshfields Bruckhaus Deringer as its lead legal advisor in its pursuit of US-facing DFS operator FanDuel. This week PPB governance confirmed industry rumours that the company was seeking to acquire New York-based DFS operator FanDuel, following the Supreme Court’s repeal of PASPA’s federal mandate. The …

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Fred Done backs Adzooma ‘all-scale’ advertising platform

SBC News Fred Done backs Adzooma 'all-scale' advertising platform

Betfred founder Fred Done has backed ‘all-scale’ digital advertising platform Adzooma, an enterprise which seeks to deliver the quickest and simplest route to advertising online. Done and Betfred group marketing subsidiary ActiveWin Media, have become angel investors in the Nottingham-based venture. Founded in 2015 by Robert Wass and Dave Sharpe, Adzooma has developed an automated advertising platform designed to service …

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