Features

As the way that sports betting is consumed by punters continues to change, Zlatko Hrkac, co-founder at SofaScore, believes that the modern fan now requires an app that is more than just scores. Hrkac claimed that with betting operators now offering markets on specific player and team statistics, the trend of football fans wanting in depth detailed data about the …

Having received regulatory approval by Colijuegos to become the first intentional firm to gain Colombia’s new online gambling licence, Gaming1 has bet big on the market launching new property Zamba.co SBC speaks to Victor Araneda Gaming1 Latin America Director, on his firm’s ambitions and first stage realities for Zamba.co, a brand seeking to heat up Colombian betting and gaming.    …

In my recent SBC News article “Be mindful of protecting children”, I commented on the Sunday Times article entitled “Cartoons lure kids to online gambling”,  published on 8 October. I had no knowledge that at the same time I was writing that, the Gambling Commission had joined forces with the Committee of Advertising Practice, the Advertising Standards Authority and the Remote …

As CEO of OPTIMA, a leading supplier of sports betting and gaming provisions, Jacob Lopez is in an optimal position to analyse how betting platforms will develop and maintain relationships between retail, digital and self-service stakeholders as consumer demands and technologies evolve.  The Seville based supplier, which boasts partners in Europe, Asia, Africa and America, has gone from strength to …

Can an operator’s ability to remain as open and transparent as possible become a unique identifier within the online casino industry? Ohad Narkis, Co-Founder of Maple Marketing, has bet big on ‘player responsibility’ with the launch of new online casino PlayOJO. Will his gamble pay off? Launching a new online gambling property will always test the hardest of stomachs, as …

As I write this, we await the Government’s review of gaming machines and social responsibility measures that is due to be published later this month, according to comments by the Secretary of State when she appeared before the Digital, Culture, Media and Sport Committee on 11 October. She added that this would be followed by a full 12-week consultation that …

One of the key aims of the week was to ensure that consumers are aware of the tools that are available to keep gambling safe, initiatives like the ‘Gambling Therapy app‘, that Scandinavian operator Kindred recently revealed that it was going to fund. Alexander Westrell, Head of Communications for Kindred, told SBC: “Responsible gambling is a key part of our …

Alessandro Fried believes that the sports betting industry is “undergoing a digital transformation” driven by a combination of changing consumer demand and the emergence of disruptive technology. Writing in a new white paper report for BtoBet, an advanced omni-channel platform provider for the industry, Fried suggests that every iGaming and sports betting brand should be focusing their own digital transformation …

In the realm of sports sponsorship, at least, the online gambling sector is finding a more relaxed attitude to shirt sponsorship in Germany than it is in the increasingly riven UK __________________ Away from the numerous cry havocs and blasts of war echoing in our ears as the debate in the UK around gambling reaches yet another pitch it is …

Senet Group, the lead responsibility body for gambling in the UK, has marked the first Responsible Gambling Week by launching its Quarter Four awareness campaign. This will include stand-alone responsible gambling advertising at a number of live football matches and 2,000 more adverts across channels that are known to be popular with those who are likely to gamble online. George …