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Nathan Rothschild: GTG Network – Why Free-to-Play is lockdown’s most valuable lesson

SBC News Nathan Rothschild: GTG Network - Why Free-to-Play is lockdown's most valuable lesson

As the resemblance of a sports calendar remerges for 2020, the global lockdown has asked serious questions of bookmakers’ customer engagement and long-term retention capacities. Nathan Rothschild, co-founder of sports betting innovation studio GTG Network, lays out why under the toughest business conditions, free-to-play (FTP) games and content have proved their value beyond simple concepts. ____________________ The near-total wipe-out of …

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ESI Digital Summit: Esports targets place at broadcasting’s top table

SBC News ESI Digital Summit: Esports targets place at broadcasting’s top table

As esports continues to engage new audiences, traditional broadcasters such as FOX and BT Sport have begun to optimise competitive gaming events such as Virtual F1 and eNASCAR in order to diversify their content.   Allan Hvid, Head of Esports and Football for TV 2 in Denmark, spoke at ESI’s Digital Summit, highlighting new dynamics between esports and traditional broadcasters in securing …

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Betgenius: The sound of silence… What impact does an empty stadium have on trading?

SBC News Betgenius: The sound of silence... What impact does an empty stadium have on trading?

As football leagues around the world prepare to return behind closed doors, Betgenius’ Head of Trading Dmitri Agapov assesses what a lack of fans means for both pre-match and live pricing. In normal times, tonight’s match between Borussia Dortmund and Bayern Munich at Signal Iduna Park would have harvested one of the best atmospheres in European football. Watching this top …

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Sam Cooke: ESI Digital Summit – “esports value is more than a pandemic anomaly”

SBC News Sam Cooke: ESI Digital Summit - "esports value is more than a pandemic anomaly"

Next week, Esports Insider (ESI) will host its ‘ESI Digital Summit’ (26-27 May), where it will discuss all critical components related to the esports value chain amid a disrupted global marketplace. Sam Cooke, Managing Director of ESI, tells SBC that although esports may have navigated COVID-19 disruptions better than its traditional counterparts, stakeholders should not take comfort in the easy …

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Igor Vasilj: Making sure the price is still right for NSoft

Igor Vasilj

Price management will become challenging for the betting industry as sports return to action, said NSoft Senior Sports Trader Igor Vasilj (pictured), because of the impact the enforced break has had on some of the information used to determine match odds. Vasilj has now spent more than six years with NSoft – a software solutions provider which provides both pre-match …

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Net gains: How Sportradar is helping to bring tennis back

tennis - Rioopen 2020 RIO DE JANEIRO, RJ - 20.02.2020: RIOOPEN 2020 - Dominic Thiem AUT during a match valid for the Open Rio 2020, held at the Jockey Club of Rio de Janeiro, this Thursday 20. Photo: Nayra Halm/Fotoarena x1877146x PUBLICATIONxNOTxINxBRA NayraxHalm.

Sportradar is preparing to support more tournaments to mitigate the impact of COVID-19 on the tennis ecosystem, notably the Generali Austrian Pro Series starting on Monday 25 May featuring the sport’s world number three Dominic Thiem (pictured). We spoke to Sportradar’s MD for Sports Partnerships David Lampitt to discuss how these tournaments are being handled and why both the integrity …

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Roger Tyrzyk, IDnow: Helping online operators stop the bad guys

IDnow

‘Non manipulable’ identity verification solutions, such as those provided by IDnow, are vital across all industries where companies carry out customer interactions that require a high level of security – something which can, of course, be applied to online gambling. We asked Roger Tyrzyk, IDnow Country Manager for UK&I, Malta and Cyprus (pictured above), to discuss the ‘best of both’ …

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