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How TVBET is capturing attention with its content creation

SBC News How TVBET is capturing attention with its content creation

Generating high-end, modern content is a key component to elevating the customer experience when it comes to live games, explained TVBET, whose representatives wrote the following article for SBC News about its aim for continuous improvement and the creative process behind some of their game mechanics. Currently, live games are growing in popularity among players, with a small number of …

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VBET: Broadening horizons and embracing a new era for iGaming

VBET

Ani Atabekyan, Chief Business Development Officer at VBET, discusses coming out of its “comfort zone” to enter a string of competitive gaming markets across the world, before explaining the natural shift to digital sponsorship assets and outlining an “unprecedented” deal to support Armenian football. SBC: What would you class as your key target markets? And which of these are new …

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Scott Longley: Penn prepares for its ‘one chance’ with Barstool

SBC News Scott Longley: Penn prepares for its ‘one chance’ with Barstool

US wagering to date has been dominated by conservative marriages between US casino giants and established European sportsbook operators. Flipping the script, last January Penn National acquired controversial US sports publisher Barstool for $450m, stating its intent to develop America’s dominant mass-market sportsbook proposition. Scott Longley explains why if you are still a ‘sportsbook romantic’… you should really care about …

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Neel Davda, Bold360: Taking contact deflection to the next level

Davda, Bold360

We know all about the use of artificial intelligence (AI) based solutions for ‘deflecting’ simple user questions to virtual assistants, or agents, but how do we define what these are? And are the ‘typical case’ questions still the most popular? For Bold360 – the AI conversational software arm of LogMeIn – the answer lies in “white box AI visibility”, which …

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Gordon Moody Association: Reducing gambling harm through collaboration

SBC News Gordon Moody Association: Reducing gambling harm through collaboration

In a two-part series, Paul Dent – Gambling Therapy Manager at Gordon Moody Association (GMA) – takes an in-depth look at the concept of harm, analysing what constitutes harmful behaviours and how working alongside gambling operators can help on an academic, community and customer level. Defining gambling-related harm Back in April 2019, the UKGC launched its National Strategy which had …

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Costello: ‘Swedish limits aren’t for player protection, they’re just pure politics’

SBC News Costello: ‘Swedish limits aren’t for player protection, they're just pure politics’

Recognised as one of igaming’s most lucrative marketplaces, conditions in Sweden have been drastically altered following the government enforcing a series of wagering and deposit restrictions. The safer gambling measures were instantly criticised by licensed operators as well as the country’s regulator. The panel discussing ‘the fallout from Sweden’ at the SBC Summit Barcelona – Digital weighed in on developments. …

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Jon Duffy: Evidence-based decisions are needed to fix the ‘broken’ system

SBC News Jon Duffy: Evidence-based decisions are needed to fix the ‘broken’ system

Growing concerns on ‘consumer rights’ have been thrust into the political and media spotlight in recent years, a new reality facing all business leaders entering a new decade of disruption reshaping all-levels of consumerism. Across the political spectrum, calls have widened for the creation of an independent gambling ombudsman. Jon Duffy, SVP for Corporate Assurance & Regulatory Affairs at Genting …

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Inside Edge: Record-seeking Salah and La Liga market misconception

Salah - 25.08.2020, Red Bull Arena, Salzburg, AUT, Testspiel, FC Red Bull Salzburg vs FC Liverpool, im Bild Mohamed Salah FC Liverpool // during Friendly Football Match between FC Red Bull Salzburg and FC Liverpool at the Red Bull Arena in Salzburg, Austria on 2020/08/25. **** ONLY GERFRAITAESPSUISSEGBR **** Salzburg *** 25 08 2020, Red Bull Arena, Salzburg, AUT, Test match, FC Red Bull Salzburg vs FC Liverpool, in the picture Mohamed Salah FC Liverpool during Friendly Football Match between FC Red Bull Salzburg and FC Liverpool at the Red Bull Arena in Salzburg, Austria on 2020 08 25 ONLY GER FRA ITA ESP SUISSE GBR Salzburg EP_fei.

Over the next few months, Form Labs – a division of Bettorlogic – will be looking at the best of the weekend’s sporting activity. This time, we check on Mo Salah’s pursuit of Teddy Sheringham’s opening day scoring record and the chances of a fast Premier League start for the promoted teams, before addressing the media hype around Barcelona’s (Messi …

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