West London football club, Queens Park Rangers (QPR) has confirmed online betting exchange Smarkets as its Championship season 2016/17 official shirt sponsor. Agreeing terms on a one-year deal with QPR, Smarkets upgrades its existing collaboration with the London football club which last season saw the betting exchange become its official betting partner. QPR will now display the Smarkets logo on …
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Cam-em-bet – William Hill unveils French themed shop
With Euro 2016 now just one day away, William Hill has given football fans in London a betting shop treat by opening the very first Guillaume Hill. Guillaume Hill is a French themed betting outlet in the heart of Kensington. With the French Embassy and Institut Francais located just a stone’s throw away from the Old Brompton Road store William Hill …
Read More »Betfair states that Brexit will break £50m barrier
With ‘Remain’ currently trading at a 77% chance and with just 13 days to go, Betfair’s ‘Brexit’ market is set to trade £50 million and in doing so make political betting history. The EU referendum market has seemingly captured the attention of Betfair customers. There have been tens of thousands of individual trades ranging from £2 to £315,000 showing that …
Read More »Winner Sports becomes Durham CCC’s betting partner
Durham County Cricket Club has announced Winner Sports as its new official betting partner. The terms of the partnership will mean that Winner creates exclusive offers and markets for Durham CCC as well as the Emirates Riverside featuring Winner Sports branding. To celebrate the partnership Winner Sports will offer a number of Durham related betting markets to get behind the Riversiders’ Specsavers …
Read More »The Mirror renews Fantasy iTeam partnership and Ladbrokes joins the party
It has been revealed that The Mirror has renewed its deal with fantasy football mobile app Fantasy iTeam for Euro 2016, the 2016/17 Premier League and the Champions League following a hugely successful first season. The partnership saw unprecedented traffic on the opening weekend of last year’s Premier League season with 20 million page impressions and over one million app start-ups. …
Read More »6 of the Best – Ladbrokes’ Jessica Bridge
BetITBest‘s Nico Jansen is interested in discovering the best in people. This week it’s Jessica Bridge. Jessica has been part of the PR team at Ladbrokes since November 2011. She has made live or recorded broadcasts on BBC News, ITV, Channel 4, Sky News, Sky Sports News, BBC Radio 5 Live and talkSPORT. Before joining Ladbrokes, she completed work placements with Sky …
Read More »The Senet Group refreshes Bad Betty for Euro 2016
Industry gambling watchdog, The Senet Group has released a national advertising campaign ahead of the start of Euro 2016 encouraging UK consumers to bet responsibly during what is set to be this year’s biggest gambling event. The Senet Group will refresh its ‘Bad Betty’ campaign (first published 2015) to include football specific messages and tips to help gamblers stay in control and …
Read More »Timeform shows the way at Haydock as SBC close on Guests
It was a day for short price winners at Haydock, as 4 of the first 5 races were won by the pre-race favourite. In fact, it was only 4th placed Timeform who collected more than 1.75 points on any single race. Timeform actually managed a highly creditable 5 winners and a total of 8.65 points. However, it was Betting Gods …
Read More »EveryMatrix extends live casino portfolio with Codeta
Gambling software and platform provider EveryMatrix has enhanced its live casino services by partnering with new games provider Codeta. Operated by igaming player acquisition agency Ihre Consulting, new games provider Codeta aims to provide the most dynamic Live Casino experience targeting traditional table games players to transfer to digital gaming. Codeta’s solution will be implemented within EveryMatrix’s GamMatrix casino and …
Read More »Francesco Rodano joins Playtech as Chief Policy Officer
Former Italian Head of Remote Gaming for the Agenzia delle Dogane e dei Monopoli (AAMS), Francesco Rodano has joined Playtech Plc’s executive team as Chief Policy Officer (CPO). A European regulatory expert, Rodano will advise and guide Playtech on international policy corporate initiatives and practices within the context of further new regulations entering the gambling sector. As Head of Remote …
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