SBC Events has announced the signing of internationally acclaimed DJ Kellie Acreman for its awards ceremony on December 7 at Chelsea FC’s Under the Bridge night club. Sponsored by EnergyBet, and voted the ‘World’s Sexiest DJ’ in 2009, Kellie Acreman will be entertaining the 500 guests through the evening by providing a mix of music to reflect the occasion. Simona Pinterova, …
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Publishing its corporate trading update (17-week period 29 June to 25 October) FTSE-listed bookmaker William Hill has declared that it expects its 2016 full-year operating profits to be ‘at the top end of previous £260-280 million guidance’. Updating investors, William Hill governance detailed that it has found a potential £30 million in ‘opportunities’ for group-wide operating efficiencies which governance will …
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Paddy Power has signed a deal with slots creator NetEnt that will increase the crossover between its online operations and its UK retail business. The bookmaker has entered an agreement to license gaming content from NetEnt for use in land-based gaming machines in the UK, extending the existing online business partnership that the slots developer already has with Paddy Power. According …
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iSoftBet, a leading online and mobile casino games provider, has announce a new partnership with another software vendor, Amatic Industries GmbH. iSoftBet’s Game Aggregation Platform (GAP) will now be able to offer its operators content from Amatic Industries, as part of its diverse portfolio of games. Michael Probert, Head of Business Development for iSoftBet, said: “iSoftBet Game Aggregation Platform (GAP) …
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Despite their unbeaten start to the Premier League season, and the return to fitness of star striker Harry Kane, Spurs failed to convince punters on Spiffx during the North London derby at the Emirates. Mauricio Pochettino’s side started the match with only 10% of the backing, a figure that dropped to 2.68% in-play, even though Kane brought them level with …
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William Hill is launching its new TV campaign today during the England v Scotland game with an advert directed by Paul W.S. Anderson, Hollywood director of the Resident Evil franchise among others. SBC caught up with Pete Spiers – Head of Advertising & Content at the bookmaker – to find out more. SBC News: So Paul W.S. Anderson. Why are …
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Betting industry supplier OPTIMA has revealed the reasons behind its decision to sponsor last month’s TVC Bookmakers Trade Fair, which took place in Solihull’s Cranmore Park Conference Centre. The event, which was moved to Solihull last year after the moving of night racing at the previous location in Wolverhampton, brought the industry together to showcase new products and technologies. OPTIMA, a provider of …
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Clifton Davies co-founder David Clifton has a look at the increasing regulatory scrutiny on the gambling industry and warns there may be more to come. My “Licensing Expert” article last month posed the question whether a regulatory crackdown on gambling advertising was around the corner. We now know at least part of the answer. The Department for Culture Media & …
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Nick Bunyard, the manager of non-league football club Frome Town, has claimed he has been made a scapegoat after being banned from all football until 2019. The Football Association (FA) has banned Bunyard after a commission found him to be guilty of placing 45 bets on his own teams between September 2014 and April 2016. The FA has imposed the …
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Link2Win has signed a multi-year partnership which will see its ‘Linka’ games made available directly via the Gameflex casino platform on Iforium. The deal covers Link2Win’s growing portfolio of more than 15 games, which includes all bingo, slot and keno ‘Linka’ themed desktop and mobile games, with titles such as Diamond Links, Jungle Linka and Pool Linka. Gameflex is a …
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