Betting Gods has extended its reach in Europe after a successful move into the Maltese sports betting market highlighted a clear demand for expansion. Since launching in Malta in December, Betting Gods has seen a growth in business of 17.27%. The company, which was previously available in English only, has reacted by creating French, German, Italian, Polish, Portuguese and Spanish …
Read More »Luke Massey
Paddy Power splits regular tipsters on the latest leaderboard
Paddy Power came between Timeform and bettingexpert on the latest Tipster Challenge table after collecting 3.00 points from the returning Tara Mist at Ludlow. Timeform was the only double winner of the day after finishing with a flourish by backing Tara Mist and then the impressive Castafiore (5/4F) in the final race of the day. Stephen Harris of bettingexpert dropped …
Read More »Paddy Power targets ‘Greyed A’ Tipster Challenge form at Ludlow
Paddy Power is the next pretender to the Tipster Challenge throne. The Director of Communications for his namesake company has provided expert picks for the six-race card at Ludlow Racecourse. A graduate from Dublin University, Power has worked in all facets of the Ireland-based business, including risk control, operations and marketing. He will be going up against Stephen Harris of …
Read More »Justin Helden – Fingaming – My ICE 2017
Justin Helden is the CEO & Commercial Director of Fingaming, who are launching their small form factor betting product, Bildabet, at ICE 2017. With less than two weeks to go, we took the time to find out about the Fingaming plans for the London-based conference, and Helden’s memories of ICE conferences gone by. How I prepare for ICE JH: Pre-ICE I’m usually arranging …
Read More »BetBright pays out six figure winnings since Acca+1 launch
BetBright has paid out six figures in additional winnings since launching its award-winning Acca+1 product in October 2016. The Acca+1 takes any accumulator (acca) with five or more selections at combined odds of 7/1 or greater, and offers you the chance to increase your winnings with an extra risk free selection. If the risk free leg comes in along with …
Read More »Yggdrasil focuses on level completion with Alchymedes slot
Yggdrasil Gaming has launched Alchymedes, a new slot game based on a ‘level format’ which allows players to tailor their bonuses. Instead of free spins, Alchymedes is about chasing the best mix of spreading wild patterns and multipliers by completing levels. Players complete levels by scoring line wins on all symbol positions. Once all positions have been part of a …
Read More »GVC optimises player base with Beehive marketing platform
Beehive has agreed a multi-brand deal with GVC to supply its data-driven marketing platform to the operator’s Playtech brands. The GVC deal represents the latest Tier 1 operator agreement for Beehive, following the agreement to provide its customer marketing tools across Ladbrokes’ retail estate in September of last year. With a focus on automating and optimising its multi-channel promotional campaigns, …
Read More »Ganapati to promote Japanese design and technology on ICE debut
Ganapati Malta will mark its ICE debut in 2017 (7-9 February) by inviting delegates to check out its ‘powerful combination of Japanese design and technology’. The online developer, which launched in September last year, will be showcasing its portfolio of slot games, serving up Japanese foods and handing out 20,000 wet towels at the ExCeL London. Brand new titles such …
Read More »Fredrik Elmqvist – Yggdrasil Gaming – My ICE 2017
Fredrik Elmqvist is the CEO for Yggdrasil Gaming, a provider of online and mobile casino games for some of Europe’s leading online gambling operators. Just two weeks before ICE 2017, we caught up with him to find out about Yggdrasil’s preparation for the showpiece event in February (7-9), what they are looking forward to seeing at the London ExCeL and …
Read More »Gambling Commission tackles crime at Scottish betting shops
The Gambling Commission has ‘targeted a range of possible gambling offences’ in a joint operation with Police Scotland at betting shops in Falkirk. In cooperation with betting shop operators, the multi-purpose compliance exercise on 19 January was designed to help train police officers on how to conduct inspections of gambling licensed premises, and to raise awareness amongst betting shop staff …
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