Tag Archives: online

Integrating new and exciting technologies can be fundamental to attract younger, more ‘tech savvy’ bettors to your poker room. However this risks ostracising the older, more ‘traditional’ bettor. The key to meeting the needs of both demographics, according to PokerMatch International CEO Ruslan Bangert, is to blend unshakeable traditions with technical innovations.  SBC: Millennials and Generation Z bettors have become …

In the first part of a mini-series by Gaming Innovation Group (GiG), Director Of Sales And Business Development Martin Collins (pictured) discusses the fine line between driving growth and excessive innovation, and how GiG is taking an iterative, data-driven approach to allow its customers to become accustomed to new solutions. Innovation is vital to the success of any product lead …

The esports industry has undergone considerable growth over the last few years, and is showing no signs of slowing down, writes Daria Petrus, Business Development Manager at BetInvest Ltd. Various reports from Newzoo, Statista and even BusinessInsider have shown that the market is blowing up with forecasts of a value over $1.5 billion by 2023. Beyond the statistics, which are …

In 2021 the sports betting business swiftly returned to a new form of normality, and with that, BetInvest has ramped up both its product development and content services in order to stay ahead of the market, writes Stanislav Mykhailov, the company’s Head of B2B Department. Last year’s events have expedited the progress that was already being made in key areas …

Operators looking to enter new and emerging markets must keep a closer eye on regulatory changes, which can happen considerably quicker than more mature markets. That was the view of Vadim Potapenko, Head of Sales at Slotegrator, who explained how the company’s jurisdictional services can “get the licensing process squared away”, leaving the operator to focus on marketing and operation …

Traditional sports will always drive the esports industry, but there will soon be real competition in the popularity stakes, said BETER‘s Chief Product Officer Alex Lobov who revealed that the recent Euro 2020 tournament has sparked an elevated interest in e-football.  Speaking to SBC News, Lobov explained that BETER currently provides its clients with live streaming and monthly data and …

Joonas Karhu, Chief Business Officer at Bojoko, talks about some of the lessons the award-winning affiliate has learned from the European market and how they can help companies targeting the US. There is no doubt about it; the US will become the largest, legal online gambling market in the world as states continue to embrace regulation and licensing and open …

Affilka, developed by SOFTSWISS, has celebrated a new milestone after integrating 100 brands onto its platform.  Three years on from the affiliate marketing platform’s development, SOFTSWISS noted that there has been a “major increase” in sportsbook and online casino partnerships with the platform over the last six months.  SOFTSWISS said this growth is a reflection of “Affilka’s growing importance in …

One of the best motivations for growth is achieving those goals previously considered to be ‘impossible’ according to Ivan Montik, Founder of SoftSwiss, who gave his reasons for why the gambling software developer follows a ‘think big’ philosophy. Speaking to SBC News, Montik shared why SoftSwiss decided to make its foray into the crypto gaming space before outlining his predictions …

In the last year, we have seen a substantial rise in the uptake of ‘egames’ such as virtual betting markets and esports.  According to BetInvest, this rising demand for egames inspired their team to supply a product that combined the excitement and anticipation of real sport events with a modern approach –  offering its network of operators an alternative to …