Tag Archives: Jenny Nilzon

Inbound Swedish reforms to toughen advertising and online casino requirements

Ardalan Shekarabi, Sweden’s Minister of Social Security, has told national media that the government is ready to publish ‘stage two’ of its regulatory approach on gambling, focusing on enforcing tougher advertising and marketing restrictions upon licensed incumbents. Recognised as one of the highest-profile MPs within the governing Socialdemokraterna (social democrats) party, Shekarabi is the former Minister of Civil Affairs, who …

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SPER launches inaugural Swedish leadership awards

As Sweden’s re-regulated online gambling marketplace completes its first full-year in operations, independent online gambling trade association Spelbranschens Riksorganisation (SPER) has launched its inaugural ‘Swedish Gambling Leadership Awards’. SPER details that it seeks to promote and reward industry leaders who have promoted social responsibility, corporate sustainability and fair play interactions during a crucial period for all Swedish gambling incumbents. Swedish …

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Raketech affirms stance on responsibility with Sper partnership

Online affiliate and content marketing specialists, Raketech have unveiled a new partnership with the Swedish Gambling Association (Spelbranschens Riksorganisation, Sper). The association is dedicated to protecting consumers and stakeholders in the regulated Swedish gambling market. This partnership means that Raketech joins a group of businesses with a shared goal to protect the long-term health of the Swedish gaming industry. Michael Holmberg, …

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Newly reformed Sper becomes trade association for Swedish marketplace

As Sweden prepares to re-regulate its gambling market, allowing for newly licensed online betting operators, gaming ethics council Speletiska Rådet (Sper) has announced that it has reformed its body to become an industry trade association. Previously acting as a sector ethics council, Sper focused on implementing best practices and consumer protections for Swedish state-owned gaming enterprises. However, Sper CEO Jenny …

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