Reporting from the ICE 2014 conference floor, SBC catches up with A BET A Business Development Manager Jason Hardman to discuss A BET A’s mobile and SMS retail betting system. The newly launched betting system, will allow betting shop customers to have easier access to all markets and staff to better monitor betting activities The A BET A system aims …
Read More »Paul McNea Founder of Betfuze Mobile discusses mobile first retention strategies for igaming operators. McNea aims to give insight into the latest mobile player trends and retention strategies needed for mobile gaming. McNea advice’s the ICE2014 audience what igaming competencies can be transferred from digital operational teams to mobile focused retention units. McNea further sheds light on what gaming skills …
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Brendan O’Kane CEO of OtherLevels mobile analytic and data gives ICE 2014 insight into post user acquisition retention and optimization of users on mobile platforms. O’Kane focuses on retention of new user during their first 90 days of engagement with new mobile products. O’Kane states that this is a key area, where igaming operators need to focus further resources in, …
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Reporting from the ICE 2014 Mobile Gaming session floor, Geoffrey Dixon founder of research and insight consultancy Vivid Interface delivers a key study in mobile gaming habits and trends in the UK igaming market. The study conducted by Vivid Interface on behalf of Clarion Events aims to give tacit research into mobile gamblers and their customs. The study uses a …
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5050Sports will bring two of England’s biggest sports stars to ICE Totally Gaming 2014 as it launches its partnership with Astra Games Ltd, a subsidiary of the Novomatic Group of Companies. Former Liverpool, Real Madrid and Manchester United striker Michael Owen and Ashes-winning captain Michael Vaughan will promote the collaboration between Real Sports Global, owners of 5050Sports, and Astra Games …
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Vitaliano Casalone is the President of Inspired Italy, which has recently kicked into gear with the roll out of its virtual sports product in the country. SBC: How big is the Italian market potentially for virtual sports? Vitaliano Casalone: “Sports, sports betting, and football in particular, are a big part of Italian life. Since the change in Italian legislation, to …
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Isle of Man Post Office’s specialist communication division Secure Direct Mail is gearing up to attend the ICE Totally Gaming Show 2014 (ICE) held from 4th to 6th February at Excel in London. This is the business’ third year at ICE, the biggest event in the egaming calendar which embraces every egaming sector and hosts all of the world’s major …
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Oddslife, a leading supplier of social sports betting technology to the gambling and media industries, will be at ICE Totally Gaming to discuss new client signings and innovative solutions across Web and iOS in time for World Cup 2014. Oddslife has confirmed the partnership with Spanish media giant MARCA.com, to provide social betting games and content to its readers through …
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Sporting Solutions has significantly extended the football coverage it offers its partners, giving the B2B software and data services division of the Sporting Index Group an unrivaled depth and breadth of markets. The award-winning supplier is now providing pre-event and in-play pricing on over 4,000 football matches each month during 2014, as well as offering an extended range of player markets. Ronnie Whelan, Business Development …
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With ICE 2014 Expo less than one week away, SBC catches with Cherry Group’s Head of CRM Ismael Diagne to discuss CRM strategies and big data issues affecting the igaming sector. Ismael Diagne will be speaking at Ice 2014 on CRM strategies and will be sitting on the guest panel with regards to Big Data affects in igaming. SBC: …
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