Tag Archives: apple

Mark McGuinness: Could iBeacons be used to communicate to sports bettors?

SBC News Mark McGuinness: Could iBeacons be used to communicate to sports bettors?

SBC Business writer Mark McGuinness of Mainstream Marketing & Communications looks at the potential for the industry to harness one of the latest developments – the iBeacon. Our industry is encountering momentous change on a daily basis. In fact our digital lives are changing so much. We don’t even know it’s happening as they way in which we connect and communicate …

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