North America

North American news

Bet.Works strengthens integrity commitment with GLI certificates

SBC News Bet.Works strengthens integrity commitment with GLI certificates

Bet.Works has confirmed that it has been granted one of the first concurrent Gaming Laboratories International GLI-33 / GLI-19 certifications for sportsbook operations. In gaining this certificate, the US-based igaming and sportsbook platform supplier has successfully completed pre-compliance testing of its sportsbook platform against the “GLI-33: Event Wagering Systems” standard. Bet.Works Founder and CEO David Wang commented: “We are pleased …

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DAZN deepens global expansion commitment with key appointment

SBC News DAZN deepens global expansion commitment with key appointment

DAZN has strengthened its global expansion plans with the appointment of Apple’s Ben King, who takes up the role of SVP Global Distribution and Business Development. King joins DAZN in February from Apple where, over his 12-year tenure, he worked at the forefront of some of the world’s most successful digital entertainment and media services including the iTunes Store, App Store and …

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Caesars announced as NFL’s first ever casino sponsor

Starbucks Barista - NFL Contest

The National Football League has confirmed an agreement for Caesars Entertainment to become the league’s first-ever Official Casino Sponsor. The multi-year partnership aims to maximise Caesars casino properties, celebrity chefs, premier music artists and a wide range of entertainment elements, in order to provide unique experiences for NFL fans. Beginning with the upcoming 2019 NFL playoffs, Caesars will have the …

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Dr. Laila Mintas to chair Advisory Board for Bet.Works

Mintas

The former Deputy President for Sportradar US, Dr. Laila Mintas, has been appointed as Chairwoman of the Advisory Board for Bet.Works. Dr. Mintas, who left her role at Sportradar in December 2018, believes that the sports betting platform provided by Bet.Works, a US-based iGaming and sportsbook technology platform supplier, will “fill a major void” that exists in today’s marketplace. Recognised …

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Penn unites with Vici for $376m Margaritaville acquisition

SBC News Penn unites with Vici for $376m Margaritaville acquisition

Penn National Gaming and Vici Properties have confirmed the $376m purchase of Louisiana’s Margaritaville Resort Casino. Vici secured the land and real estate assets of the property for $261m, while Penn purchased the operating assets of Margaritaville for $115m. Alongside the closing of this transaction, Penn National entered into a triple-net lease agreement with the company. The lease has an …

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SBTech targets increased US presence through Isaacs addition

TrueLayer

Gavin Isaacs will use his “extensive network, knowledge and experience” of the US market to drive an increased presence for SBTech across the pond. The former Scientific Games CEO has become the new Non-Executive Chairman for SBTech, a sports betting and gaming technology supplier who reacted to last year’s PASPA repeal by striking several partnership agreements with leading casinos in …

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PokerStars strengthens sponsorship hand with UFC partnership

SBC News PokerStars strengthens sponsorship hand with UFC partnership

PokerStars became the UFC’s first-ever ‘Official Poker Partner’ at last weekend’s UFC 232 event, which took place at the The Forum in Inglewood, California. The partnership saw the creation of a new sponsorship category, underlining the UFC’s continued quest for marketing expansion.  At the hugely successful event, PokerStars enjoyed a branded presence inside the world-famous Octagon at UFC’s final Pay-Per-View …

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Independent Content Services: Looking ahead to 2019

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Andrew Morgan, International Director at Independent Content Services, anticipates 2019 will be all about M&A, the USA and the ongoing rise of esports. It has been another incredible year for the global online gambling industry. From power-play acquisitions to new markets opening their doors to legal betting for the very first time, the past 12 months have been transformational for …

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Year in Review: Sportsbooks revel in 2018 growth

SBC News Year in Review: Sportsbooks revel in 2018 growth

With the opening of new markets and the opportunity of the World Cup, this year marked a significant chance for sportsbooks to elevate engagement and embark on expansion. The World Cup, as shown by Google’s most searched terms, was arguably the buzzword for 2018. England surpassed everyone’s expectations by reaching the semi-finals, front-runners such as Portugal and Brazil were knocked …

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Better Collective Spotlight: France’s final World Cup push tops tipster roundup on bettingexpert

bettingexpert

The World Cup semi-final between France and Belgium came out as the top match in 2018 across the bettingexpert tipster community. The match finished 1-0 at the Krestovsky Stadium, as Barcelona’s Samuel Umtiti scored the only goal to take Les Bleus into the final. As part of the Better Collective Spotlight series, SBC News also learned that France’s subsequent victory over …

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