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SNAI ups digital marketing & acquisition capabilities with Betgenius

SBC News SNAI ups digital marketing & acquisition capabilities with Betgenius

Italian gambling operator Gruppo SNAI (SNAI) will push its 2017 digital marketing campaigns utilising Betgenius data and player engagement services as the firm looks to increase player acquisition capabilities of its online sportsbook Snai.it. Following an industry review, Betgenius has been selected as SNAI online sportsbook partner to help accelerate player acquisition and growth through a multi-faceted digital marketing campaign. …

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Betting on Football 2017 covers the globe with football betting market updates

Betting on Football

Betting on Football 2017 will underline its international credentials by delivering an extensive update on football betting markets across the globe, from an increasingly digitalised Africa, to a newly regulated Italy and the potential for legalised sports betting in Donald Trump’s North America. With less than three months to go until the fourth incarnation of the event at Stamford Bridge …

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Top ten for bettingexpert and second place for Easyodds

Goodwood - Copyright: nadak2 / 123RF Stock Photo

Stephen Harris from bettingexpert moved back into the top ten after collecting a huge 15.72 points from four race wins, whilst Jacob Johns enjoyed an ‘easy’ Tipster Challenge debut at Towcester to enter in second place. The deputy editor at Easyodds picked up short odds victories on Bandon Roc (8/13) and Solighoster (1/10), before matching Harris’ 7/1 win on Snowball in …

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Paddy Power politics is addicted to Trump!

SBC News Paddy Power politics is addicted to Trump!

Paddy Power politics has launched as set of new ‘Trump Betting Specials’, with the Irish bookmaker claiming that it ‘might have to launch its own Trump dedicated website’! Fresh to market, Paddy Power is now offering 5/1 that the President is officially accused of ‘foreign collusion’ on the back of this week’s resignation by Michael Flynn as National Security Advisor, following …

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Jamie Hart departs as Managing Director of Sun Bets

SBC News Jamie Hart departs as Managing Director of Sun Bets

New UK bookmaker Sun Bets has confirmed that Managing Director Jamie Hart is set to leave the leadership position having chosen to join Romanian betting operator SuperBet (SuperBet.ro).  Both Sun Bets management and Jamie Hart confirmed the departure to SBC, with the operator having begun the search for a new leader. Australian gambling operator Tabcorp, joint venture partner with News …

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iGB – 2017 Affiliate Awards honours industry’s best & brightest at player acquisition

SBC News iGB - 2017 Affiliate Awards honours industry's best & brightest at player acquisition

Industry affiliate marketing news publisher and event organiser iGB Affiliate (Clarion Gaming) hosted its annual ‘2017 iGB Affiliate Awards’ at The Brewery in London last Saturday. Recognising affiliate marketing success and achievements, IGB Affiliate awarded 25 categories for industry stakeholders. iGaming Business’ head of operations, Shona ODonnell, commented “We are delighted the iGB Affiliate Awards were once again a roaring success and it …

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Effective M&A strategy sees GIG revenues jump 202% for 2016

SBC News Effective M&A strategy sees GIG revenues jump 202% for 2016

Completing its first full-year on the Oslo Stock Exchange (listed July 2015), Gaming Innovation Group (GIG) has recorded a 202% increase in corporate revenues to €53 million (FY 2015: €17.8 million). Updating investors, GIG governance stated that its performance had been driven by its effective M&A strategy which had seen the firm increase its presence in lucrative Nordic markets. Closing …

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Kiron joins Rombet Romania industry association

SBC News Kiron joins Rombet Romania industry association

Industry virtuals sports systems and content provider Kiron Interactive (Kiron) has joined the Rombet Association as an official member, Kiron governance stated that it will continue to support a regulated Romanian gambling industry. Rombet, Romania’s gambling trade association, works directly with the government to help develop the latest regulatory legal framework for both land-based and online operators and providers. Steven Spartinos, CEO of Kiron Interactive, said: “It …

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Easyodds looks for some long odds winners at Towcester

Goodwood - Copyright: nadak2 / 123RF Stock Photo

Jacob Johns, one of the lead horse racing tipsters at odds comparison site Easyodds, has signed up for today’s Tipster Challenge at Towcester. Johns graduated from Bristol University with a degree in Psychology, but quickly changed career paths when joining Easyodds as a data manager, before moving to his current position as deputy editor. He will be going up against …

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Luckia Spain commits to NYX gaming systems extension

SBC News Luckia Spain commits to NYX gaming systems extension

Continuing to reshape its digital overhaul, Spanish gambling operator Grupo EGASA has confirmed that subsidiary Luckia (luckia.es) has renewed its online gaming services partnership with NYX Gaming Group (NYX) platform system provisions for a further seven years. The partnership extension will see Luckia’s Spanish online casino provisions serviced by NYX group’s ‘Open Gaming’ and ‘Open Platform’ system provisions.  In addition …

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