Events

Events news and features

Bet365 named Best Football Bookmaker

SBC News Bet365 named Best Football Bookmaker

Bet365 picked up the Best Football Bookmaker title at the inaugural Betting on Football Awards last week, outpacing the competition with 35% of the popular vote. Bet365 took the award, sponsored by BetConstruct, ahead of the four other finalists: BetVictor, Paddy Power, Pinnacle Sports and SkyBet. On behalf of Bet365, James Woods, Head of Performance Marketing, collected the award from …

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Betting on Football: the Vegas experience

SBC News Betting on Football: the Vegas experience

Exclusively for today’s Betting on Football Conference, Don Best‘s Todd Fuhrman interviews Jay Kornegay, VP of Race & Sports Operations at The LVH, about the role football plays in Las Vegas sportsbooks. Don Best Sports, with offices in Las Vegas, United States and Vancouver, Canada, is the leading provider of US sports information to the sports betting industry. Don Best …

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How can you make a betting shop more football friendly and football stadia more betting friendly?

SBC News How can you make a betting shop more football friendly and football stadia more betting friendly?

Ian Wright Managing Director of Rufus Retail Anthropolgy, is a designer with 30 years experience in creating retail commerce stores. Wright has helped redesign many retail bookmakers, with an emphasis on optimizing in-store experiences and improving customer sales. Wright discusses how retail operators can improve customer experience and  how they should look to integrate new technologies within their in-store designs. …

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BOF Blog What’s the best way to promote your football product to the masses?

SBC News BOF Blog What’s the best way to promote your football product to the masses?

Rob Painter, Marketing Director  of SkyBet  and Iain Webb, Partnerships Manager of Fulham Football Club discuss Football Club betting sponsorships and marketing.  The panel gives insight into brokering football sponsorship agreements with sports betting operators, their concerns on future restrictions of gambling advertisement and mistakes witnessed  when negotiating partnerships with English Football Clubs. SBC Session Notes Painter opens the panel …

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BOF Blog – David Clifton – How will the new licensing laws effect sponsorship?

SBC News BOF Blog - David Clifton - How will the new licensing laws effect sponsorship?

David Clifton MD of CliftonDavies opens the Betting on Football (BOF) Conference by telling the BOF audience that change is imminent for UK operators, and that the legal and regulatory landscape for gambling operators will change drastically in the next months. Clifton states that legislation will be implemented by August 2014, currently the new amendments to the Gambling Bill are …

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Last chance to vote

SBC News Last chance to vote

Today is the last chance to vote for the Betting on Football Awards, being held at the Octoberfest Pub in Fulham on Thursday evening. The title of Best Football Bookmaker is being duked out between Bet365, BetVictor, Paddy Power, Pinnacle Sports and SkyBet at the Betting on Football Awards on 8 May (click here to view finalists case studies). Voting …

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Think of your selfie to get to Amsterdam

SBC News Think of your selfie to get to Amsterdam

Online casino affiliate programme DeckMedia is taking the selfie craze up another notch, giving partners the chance to win an all-expenses paid trip to the Amsterdam Affiliate Conference. Members can secure a ticket by taking a picture of themselves holding up a sign saying ‘Deckmedia is sending me to Amsterdam’, or three tickets if they do so wearing traditional Dutch …

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