Europe

During the Budget Speech yesterday the Chancellor George Osborne announced that UK licensed operators will soon have to pay a new tax on ‘free bet’ offers on online casino and bingo games. This is subject to the motion being approved, and should it be it will come into effect on August 1st 2017. This will mean that operators must pay …

UK marketing news source Campaign Live (Campaignlive.co.uk) has reported that FTSE listed bookmaker William Hill is seeking a new creative agency ahead of a planned major UK advertising and promotional drive. The bookmaker will retain the services of Leeds and Manchester based agency Bark & Bite. However Campaign Live reports that William Hill marketing are seeking ‘extra fire power’ for …

Following his speech on the Budget William Hill has lengthened the odds for George Osborne to replace David Cameron as leader of the Conservative party. The Chancellor’s odds have moved from  11/4 to 3/1 whilst Boris Johnson has seen his odds cut from 9/4 to 2/1 favourite. William Hill Media Relations Director Graham Sharpe said: “Mr Osborne cost us dear by …

The Guests took charge at the top of the Tipster Challenge leaderboard on a memorable day at the Cheltenham Festival. Ciaran O’Brien, Communications Director at William Hill ended the day with an incredible 16.5 points after race wins for Diego Du Charmil (13/2), Ballyandy (5/1) and an emotional Nico de Boinville on Sprinter Sacre (5/1). For the first time, bettingexpert have …

Following the Beta launch of Betcade’s Android app store, SBC caught with CEO and Founder David Chang to discuss the challenges of setting up a real money marketplace for Android Users. As a mobile operating system, Android has had a difficult existence with gaming/betting apps, with users downloads restricted and non-accessible through main listings channels. Chang details to SBC readers the complex …

The drive for live betting continues apace from the consumer, with innovations such as cash out now standard across most of the leading bookmakers. What will be the next development to engage the customer base? Register for Betting on Football to find out! We have Bernard Marantelli, CEO and Founder of Colossus Bets, as part of our Game Time panel, …

IGT Group Italian gambling subsidiary Lottomatica has confirmed that it has entered a four-party consortium aiming to bid for the Italian lottery tender. Lottomatica will lead the bid consortium made up of members Italian Gaming Holding ( a subsidiary of SAZKA Group), Arianna 2001 SPA (an entity affiliated with the Federation of Italian Tobacconists) and Novomatic Italia. Issuing a corporate statement …

It has been revealed that esports league ESL and Microsoft are working together to ensure that ESL tournaments can soon be integrated on the Xbox Live tournaments platform.  This move will allow companies to organise events within their games through Xbox Live. This is one small step for esports, and one giant leap for console esports titles and tournament providers. This …

This year’s SiGMA conference has been moved back to 16-19 November to be further away from BAC and EiG, and to go back to back with MiGS, creating a dynamite Malta Gaming Week. The second edition of SiGMA took place between the 4th and 7th November 2015, as the SiGMA summit cemented itself as the largest iGaming show in Malta and …

The opening day of this year’s Cheltenham Festival saw a £10m hammering of bookmakers across the industry, but Star Sports has revealed that the second day was more favourable. Star Sports spokesman Jamie Loughead said: “We took a terrible beating on the first day, we laid one long-standing client £220k on Douvan and we lost in excess of ¼ of a …