The close working relationship between SBC and Betsson Group has been further strengthened by the news that the igaming giant is to sponsor both the CasinoBeats Malta and SBC Summit events. Betsson has been an active participant in many previous SBC events, but has chosen to step up its involvement for the online casino conference and exhibition in Malta, where …

The SBC Webinars series returns on January 29 2020 with US Publishing – Navigating the Fog, an in-depth examination of how foreign and domestic sports publishers are handling the complexities of the liberalised American sports betting market.  Experts from Gambling.com Group, Better Collective and Digital Fuel join SBC to offer their insights on some of the key issues and to …

The first SBC Charity Boxing Championship, in partnership with Oliver’s Wish Foundation, will see some of the biggest names in the gaming industry going toe-to-toe in the ring to raise thousands of pounds for good causes.  This unique black tie event, which is supported by the generous headline sponsors NetEnt and Red Tiger, takes place on 3 April 2020 at …

SBC is to welcome 900 industry guests to its famed London Baby networking party on Tuesday 4 February, with BetConstruct on board as headline sponsor. Taking place at the end of the first day of ICE, London Baby is renowned for providing post-show networking opportunities with leading industry decision makers, great entertainment and exceptional hospitality, including complimentary food and drinks …

Media and events organisation SBC (Sports Betting Community) is feeling the benefits of a recruitment drive with six employees starting new roles with the company at the start of the year. With an enhanced event calendar in 2020, SBC has invested strongly in its events team and created two new roles in order to deliver the high quality experience people …

Growing player numbers from 300,000 to 10 million in just two-and-a-half years may seem like an impossible goal for any business, but as Gaurav Assomull of fantasy sports platform LivePools explains, conditions in India are right for exactly that kind of expansion. The continuing lack of regulated online gambling markets in all but two of India’s 36 states and union …

The SBC Awards 2019 ceremony in London last night saw bet365 and LeoVegas again collect the big prizes, as a record 34 different companies and five industry leaders were recognised for their excellence in the sports betting and igaming sector. Hosted by Kirsty Gallacher and Ruud Gullit, the event at Battersea Evolution brought together 700 industry professionals to celebrate the …

GamblingCompliance, the leading provider of independent legal, regulatory and business intelligence to the global gambling sector, has been selected as the Official Compliance Partner for SBC’s 2020 programme of market-leading sports betting and igaming industry events. The two businesses have an established working relationship, but the new enhanced media partnership will see GamblingCompliance take on a more high-profile role at …

Search remains a potentially lucrative acquisition channel for sports betting operators, but the ever-changing Google landscape makes it one of the most challenging for marketers to get right.  Which explains why a group of marketing and SEO specialists from sports betting and online casino operators could be found in a conference room at Google’s London office on a cold, wet …