Luke Massey

Metric Gaming hires Jim Supple as one of three new executives

SBC News Metric Gaming hires Jim Supple as one of three new executives

Metric Gaming has marked the launch of its London offices by hiring three new executives, including former Betfair and William Hill director Jim Supple. After 25 years’ experience in the betting industry, Supple is set to become the company’s COO. He will be joined by new CFO Steven Paterson, former Finance Director of William Hill’s retail division. Meanwhile, Sam Foulkes, …

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World’s Sexiest DJ Kellie Acreman to entertain at the SBC Awards

SBC News World’s Sexiest DJ Kellie Acreman to entertain at the SBC Awards

SBC Events has announced the signing of internationally acclaimed DJ Kellie Acreman for its awards ceremony on December 7 at Chelsea FC’s Under the Bridge night club. Sponsored by EnergyBet, and voted the ‘World’s Sexiest DJ’ in 2009, Kellie Acreman will be entertaining the 500 guests through the evening by providing a mix of music to reflect the occasion. Simona Pinterova, …

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iSoftBet adds to its Game Aggregation Platform with Amatic

Probert, iSoftBet

iSoftBet, a leading online and mobile casino games provider, has announce a new partnership with another software vendor, Amatic Industries GmbH. iSoftBet’s Game Aggregation Platform (GAP) will now be able to offer its operators content from Amatic Industries, as part of its diverse portfolio of games. Michael Probert, Head of Business Development for iSoftBet, said: “iSoftBet Game Aggregation Platform (GAP) …

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Harry Kane fails to convince Spiffx punters on Spurs return

SBC News Harry Kane fails to convince Spiffx punters on Spurs return

Despite their unbeaten start to the Premier League season, and the return to fitness of star striker Harry Kane, Spurs failed to convince punters on Spiffx during the North London derby at the Emirates. Mauricio Pochettino’s side started the match with only 10% of the backing, a figure that dropped to 2.68% in-play, even though Kane brought them level with …

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Optima reflects on the success of its Trade Fair sponsorship

SBC News Optima reflects on the success of its Trade Fair sponsorship

Betting industry supplier OPTIMA has revealed the reasons behind its decision to sponsor last month’s TVC Bookmakers Trade Fair, which took place in Solihull’s Cranmore Park Conference Centre. The event, which was moved to Solihull last year after the moving of night racing at the previous location in Wolverhampton, brought the industry together to showcase new products and technologies. OPTIMA, a provider of …

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EnergyCasino player redeems reward points for Maltese holiday

SBC News EnergyCasino player redeems reward points for Maltese holiday

A loyal player based in the Czech Republic enjoyed one of the best winning streaks ever seen on EnergyCasino, and became the first player to redeem EnergyPoints on a Maltese holiday. After collecting €45,884 on slot game ‘Roaring Forties’ at the start of July and end of August, Jaroslav landed an impressive €22,974 on ‘Stunning Hot and Elements: The Awakening’. …

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Link2Win announces multi-year partnership with Iforium

Parry, Iforium & Link2Win

Link2Win has signed a multi-year partnership which will see its ‘Linka’ games made available directly via the Gameflex casino platform on Iforium. The deal covers Link2Win’s growing portfolio of more than 15 games, which includes all bingo, slot and keno ‘Linka’ themed desktop and mobile games, with titles such as Diamond Links, Jungle Linka and Pool Linka. Gameflex is a …

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At The Races improves its mobile betting app with Simplestream

Dan Finch, Simplestream

Horse racing channel At The Races has worked with Simplestream to release a tablet extension and offline viewing capability for its mobile betting app. Built with Simplestream’s Media Manager, the app is designed to facilitate an extended reach for the company, and meet consumer expectation for services to be accessed from any device. Its API-driven multiple-betting system enables users to …

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