A report from Commercial Intelligence found that promotions tied into land-based casinos are the most effective incentive for online players in New Jersey, which effectively demonstrates how different the newly regulated US iGaming market is from its European counterpart. “This is the most important finding of this survey,” said Jim Ryan, a member of the Consumer Insight Group, assembled for …
Read More »Monthly Archives: June 2014
William Hill targets £200 million revenue mark for Brazil 2014
William Hill have set a corporate goal to generate more than £200 million (€246 million) in betting revenues for the upcoming FIFA 2014 World Cup in Brazil. The revenue benchmark set by William Hill senior management, comes with the announcement that the operator will launch a new brand advertising campaign and a series of exclusive player offers, which will aim …
Read More »Unibet Stockholm Marathon sponsorship set for the courts
Lotteriinspektionen, the Swedish Gambling Authority has publically warned the organisers of last Saturdays Stockholm Marathon that they may face legal action for refusing to withdraw Unibet as its event sponsor. The Authority claimed that the organiser and sponsor were in breach of the Swedish Lottery Act, with regards to sponsorship and civil responsibility. Lotteriinspektionen had issues court injunctions to remove …
Read More »Titan Bet gives student the ‘Best Job in the World’
Durham University sports student Ollie Silverton has signed an exclusive contract with online bookmaker Titan Bet for the Best Job in the World – an all-expenses-paid opportunity to represent the rising star of sports betting at the world’s biggest football tournament in Brazil this summer. Silverton, 21 from Cambridge, who has only just completed his final exam, beat hundreds of …
Read More »Win Systems off to Peru
Gaming and entertainment technology provider, Win Systems, will participate in one of the most renowned international gaming expos in Latin America, the Peru Gaming Show. The exhibition will be held in the city of Lima on June 11th and 12th, with the company set to showcase its flagship products for the Peruvian market: WIGOS, Casino Management System, and WASS, slot …
Read More »Sky Bet appoints M&C Saatchi Sport for Football League sponsorship
Sky Bet, the UK’s fourth largest online sportsbook, has entrusted M&C Saatchi Sport and Entertainment to fast track its title sponsorship of the English Football League. The event, digital and social media specialists, which has global offices in London and New York, will launch a campaign that demonstrates Sky Bet’s commitment to growing and reinvesting in the beautiful game. The …
Read More »Sports betting aids improved Q1 2014 for Spanish igaming sector
The latest industry figures published by Spain regulatory body – Direccion General de Ordenacion del Juego (DGOJ), have demonstrated that the Spanish igaming market grew 10% year on year, as the sector enjoyed a strong opening quarter to 2014. Total gross gaming revenues for Q1 (figures reported from January 1- 31 March 2014) reached €66.9 million (£56.8 million), up 12% …
Read More »Gala launches Flutter betting service for online bingo players
Gala Coral announced the launch of a new sports and entertainment betting option for its online bingo customers. The new betting option has been labelled as Gala Flutter, and aims to target casual betting from the operators bingo customer base. Gala Flutter will focus on popular betting markets such as football and horse racing. The site will aim to educate …
Read More »More US racing from Turf TV
Following positive feedback from its portfolio of US racing, Turf TV will be adding a third US fixture to the existing package, which will be introduced in June and regularly scheduled from September. Each additional fixture will be backed up with a full fixed-odds pricing service from the outset. Adrian Ford, MD of Turf TV, said: “The addition of US …
Read More »Williams provides Gala Coral with game content
Williams Interactive LLC, a wholly owned subsidiary of Scientific Games Corporation, has launched games from its vast content library with the online casino brands run by Gala Coral Group, including Coral.co.uk. Through integration with the Williams Interactive Remote Game Server, Gala Coral players have online access to an ever-growing library of authentic Vegas-style slot games like Raging Rhino and Zeus …
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