Specialist horseracing broadcaster Racing UK has signed a sponsorship deal with one of the brightest emerging stars among the ranks of Britain’s jockeys, Harry Bentley. The agreement will see Bentley in Racing UK branding, as well as making regular appearances on the TV channel, and partaking in marketing and digital campaigns. Bentley will join Ruby Walsh and Aidan Coleman (Jumps) …
Read More »Monthly Archives: June 2014
Totepool celebrates another big Scoop6 winner
A 71-year-old Ladbrokes betting shop customer from Barnstaple is one of two punters to scoop a massive £139,665 on last Saturday’s Scoop6 bet. It was only the man’s fifth time placing a Scoop6 bet after having his interest piques by May’s run of record jackpots. The pensioner said: ““I watched the races at home with my friends and I couldn’t …
Read More »Nicholas Goff – Gala Coral in-play for Brazil 2014
Team SBC’s Sam Cooke caught up with Nicholas Goff, Head of Football Trading at Gala Coral Group, to discuss their plans for the World Cup Brazil 2014, how they’ve approached it and what they are anticipating in terms of betting. Ahead of the forthcoming changes to gambling taxation for the United Kingdom Coral’s plans for the future were also discussed. …
Read More »GTECH eyes up IGT acquisition
Italian lottery and gambling provisions operator Gtech S.p.A. announced this Monday that it is engaged in preliminary, exploratory talks regarding a potential transaction with slot-machine maker International Game Technology (IGT). Gtech said it has engaged financial advisors to assist it in exploring this potential transaction. Meanwhile, IGT confirmed on Monday that it considers a broad range of strategic alternatives, and …
Read More »Jacek Wojdyla: helping FIFA spot suspicious matches
Jacek Wojdyla, Head of International Affairs at FIFA’s integrity subsidiary Early Warning System (EWS), explains how the organisation is approaching things during Brazil 2014. How will EWS be operating over the World Cup? How do you analyse a suspicious game? After the risk assessment pre-work, we will monitor the WC based on our 3-pillar strategy: 1. Technical monitoring of the …
Read More »Coral starts pub marketing offer with Admiral
Admiral Taverns has announced an exclusive partnership with bookmaker Coral to give pub customers free bets during the Brazil World Cup – the first campaign of its kind for both companies. The World Cup Football Jackpot promotion will run in almost 200 selected Admiral Taverns pubs, all of which are within a half-mile radius of a Coral betting shop. The …
Read More »Sportradar supplies Bayern Munich with World Cup centre
Sportradar, supplier of sports and betting related data, has agreed a partnership with FC Bayern Munich during the World Cup 2014. The 24-time German league winner incorporates Sportradar’s WC2014 Live Match Centre on its homepage to display the performance of all its international players taking part in Brazil. This solution allows fans to follow the performance of its stars during …
Read More »Thai crackdown on illegal WC betting
Police in Thailand have arrested 58 people involved in illegal betting on the World Cup , according to local news source The Nation. Pol Lt-General Anant Srihiran said that seven are alleged bookmakers, with two suspected of being bet couriers while the rest are punters. Anant said that the police has also seized Bt41,430 (£753) in cash and four bankbooks …
Read More »Pele gives Paddy Power the red card
Brazilian footballing legend Pele is the latest to be upset by one of the Irish bookmaker, Paddy Power’s, stunts. At twenty of their betting shops, ten in Ireland and ten in the UK, they’d given their signs a temporary makeover with them rebranded as Pelepower. It took just hours for New York agency, Legends 10, who are responsible for Pele’s …
Read More »Betfair lines up partnership with Live Nation
Betfair have agreed an exclusive promotional and marketing partnership with Live Nation Entertainment. The partnership will see Betfair US’ New Jersey focused online casino and sportsbook promoted at Live Nation events in the state of New Jersey. Betfair US announced its new player rewards system, in partnership with Live Nation. Customers of the operator will be able to play for …
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