Leading omni-channel supplier Playtech has launched a new casino games suite, linked to a series of timed jackpots with guaranteed daily wins. The suite, created to celebrate the champions of the global sporting world, will be launched alongside high-profile events such as the Cheltenham Festival, the Grand National and the World Cup. In an industry first, each game in the …
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Snooker’s UK Championship is to remain part of the Betway portfolio of sponsorship’s, after the global online gaming company agreed a fresh three-year deal. Forming part of the sports Triple Crown, alongside the Masters and World Championship, this latest partnerships continues the initial two year £850,000 deal agreed two years ago. Barry Hearn, World Snooker Chairman, said: “We are delighted …
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The 2017 Champion of Champions Snooker tournament is to receive a new title sponsor following an agreement between 188BET and Matchroom Sport. This year’s competition, due to take place at Coventry’s Ricoh Arena from Monday 6 – Sunday 12 November, is the latest addition to 188BET’s sport sponsorship portfolio, adding to recent deals with 2017 Champion Jockey Silvestre De Sousa …
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Five-time world champion Ronnie ‘The Rocket’ O’Sullivan found out this week that his unique style of play has forced bookmakers to create a separate predictive algorithm for when he is on the table. The revelation was made at the inaugural SBC Snooker Forum in Marylebone, where O’Sullivan had earlier predicted that 70 to 80% of the sport’s top players will …
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Snooker legend Ronnie O’Sullivan will be a key speaker at the inaugural SBC Snooker Forum in London on 4 September. The invite only event, supported by bookmaker BetCris, will see the snooker icon discuss the relationship between the sport and the betting industry and also demonstrate the skills that made him the best in the world. O’Sullivan commented: “I am …
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On Monday Ladbrokes announced a deal which gives them exclusive naming rights to two of the biggest events in Snooker next month. We caught up with PR Manager Jessica Bridge to discuss the deal and its importance to Ladbrokes as part of a growing portfolio of sporting sponsorships. SBC: Hi Jessica. Ladbrokes recently signed a deal with World Snooker to …
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