Independent bookmaker Betfred is ready to scrap its entire commercial relationship with UK racing, detailing that it will no longer sponsor events and cull its entire on-course betting portfolio. A frustrated Fred Done founder of Betfred has stated to the Racing Post that his company ‘can live without the sport’ and that the bookmaker’s ‘association with racing is now broken’. …
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Betfred Tote put on notice, as UK racing eyes new pools product for 2018
The Times has revealed that a group of UK racing stakeholders are preparing to establish a rival pool-based betting system to Betfred’s Tote, as the sport looks for new revenue streams. Led by the Jockey Club and Arena Racing Company (ARC), it is understood that 56 of the 60 UK racetracks have committed to the Tote rival venture which will …
Read More »Betway commits further to UK racing with ‘sponsorship splash on the Flat!’
Betway has further strengthened its presence within UK racing by agreeing a set of deals with Jockey Club Racecourses, Arena Racing Company (ARC) and York Racecourse to retain its sponsorship of headline contests while extending its support to Newmarket and Haydock. New ventures on the Flat for the bookmaker include the listed Betway King Charles II Stakes on May 20and the Group 3 Betway Criterion …
Read More »BetVictor replaces Paddy Power as Cheltenham Open feature race sponsors
The feature race of the Cheltenham Open meeting is to be known as the BetVictor Gold Cup, after the firm took over the sponsorship lost by Paddy Power due to the authorised betting partner row. The race has been sponsored by Paddy Power since 2003, but the bookmaker has not signed up for ABP status and is therefore unable to …
Read More »Fred Done – ‘Betfred can walk away from racing if sponsorship is not wanted’
Speaking to the Racing Post, Betfred founder Fred Done has stated that he is prepared to walk away from racing if the sport’s governing bodies do not want his company’s sponsorship money. Done waded into the escalating row concerning the ‘authorised betting partner’ classification which has divided racing industry stakeholders and betting operators. Racing’s recent announcement that it will only …
Read More »British Racing groups join to tackle bookmaker levy decline
Led by the British Horseracing Authority (BHA), Britain’s largest racecourse governance groups have joined forces to tackle the issue of ‘underfunding and loopholes’ in the levy system. The joint stakeholders will move to bar bookmakers’ from sponsoring race events, tracks and festivals if they do not pay levy contributions through their online operations. The proposed levy initiative is supported by …
Read More »bet365 renews sponsorship of Sandown Park
Sandown Park Racecourse management have announced that UK bookmaker bet365 have extended its racecourse and festival sponsorship for a further three years. The bet365 brand will continue to be promoted throughout the racecourses track. The bookmaker will also keep its title sponsorships of bet365 Flat Friday and bet365 Jump Finale for Sandown Park’s Race Festival, which is hosted every April. …
Read More »BHA shuffles 2015 fixture list to avoid clash
The British Horseracing Authority (BHA), in conjunction with Jockey Club Racecourses (JCR), British Champions Series and Channel 4, is pleased to announce a series of alterations to the Fixture List from 2015 with the result of ensuring that Cheltenham’s Showcase meeting is no longer held on the same day as QIPCO British Champions Day in mid-October. The Showcase meeting will …
Read More »666Bet sponsors Bunbury Cup
666Bet has become the new sponsor of Newmarket’s historic seven furlong handicap, the Bunbury Cup, on 12 July. The Heritage Handicap, which has a prize fund of £120,000, up £20,000 from last year, is being run as an early closing race for the first time this year and has attracted a bumper entry at the closing stage yesterday. In addition …
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